David Sanchez

6 Articles · Member since 2025

Senior Manager at adcities

The Power of Data in OOH Outdoor Advertising Campaigns

  • 1 month ago
  • 40 views

The world of OOH outdoor advertising is undergoing a major transformation. Once considered slow-moving and ope...

Why Agencies Are Turning to Digital Platforms for Outdoor Advertising Management

  • 2 days ago
  • 52 views

In the modern advertising landscape, speed, transparency, and data-driven results are non-negotiable. While tr...

Smarter Outdoor Advertising: Tools That Help Advertisers Plan, Book, and Measure

  • 2 days ago
  • 56 views

As advertising grows more data-driven and performance-focused, the demand for smarter media channels continues...

Plan Your Next OOH Campaign with Real-Time Audience Insights

  • 2 days ago
  • 60 views

Out-of-Home (OOH) advertising has always held a unique power: visibility at scale. But in an era dominated by...

Why Real-Time Data is the Future of OOH Advertising Management

  • 2 days ago
  • 74 views

The Out-of-Home (OOH) advertising industry is undergoing a digital transformation. Once dominated by static fo...

Why Real CPM Matters for Modern Marketers in OOH Advertising

  • 2 days ago
  • 78 views

Out-of-Home advertising is no longer a black box. Marketers today aren’t just buying billboards—they’re buying...

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