Saurabh

24 Articles · Member since 2025

Amazon Just Gave Alexa Its Biggest Upgrade Since Debut – And You’ll Want an Echo Show for it?



Brand Content Marketing Case Studies That Deliver Results

  • 1 month ago
  • 143 views

If there’s one thing that separates average brands from exceptional ones today, it’s how they use content. Not...

Top Content Marketing KPIs You Should Track

  • 1 month ago
  • 93 views

In the fast-paced world of digital marketing, content is king. But simply producing content isn’t enough — tra...

How the Latest Social Media Lawsuit is Changing Product Event Marketing Automation

  • 1 month ago
  • 149 views

The digital marketing world is constantly evolving, but few events shake the industry like a major social medi...

Reaching Every Decision-Maker: ABM for Complex B2B Sales

  • 1 month ago
  • 160 views

In the world of B2B sales, reaching the right decision-maker is crucial to closing high-value deals. However,...

10 Creative Micro-Conversion Ideas to Boost Your Lead Generation

  • 1 month ago
  • 130 views

When it comes to lead generation, businesses often focus on big goals like acquiring new customers, increasing...

Leads Made Easy: How to Attract Customers Fast

  • 1 month ago
  • 137 views

Every business wants more customers—but without the right approach, chasing leads can feel like running in cir...

MQLs vs SQLs: Understanding the Key Differences for Better Lead Generation

  • 1 month ago
  • 148 views

In today’s competitive marketing landscape, one of the most critical components of driving business growth is...

Top Lead Generation Channels Every Business Should Know

  • 1 month ago
  • 178 views

In today's evolving digital landscape, driving quality leads is essential for long-term business success....

Boost Your Conversions with Smarter Landing Page Design

  • 1 month ago
  • 161 views

When it comes to digital marketing, the first impression often decides whether a visitor becomes a lead—or bou...

Maximizing Lead Generation with Micro Conversion Mapping Techniques

  • 1 month ago
  • 156 views

In the digital marketing world, lead generation is one of the most crucial elements for businesses looking to...

Top Strategies for Lead Qualification and Improved Business Performance

  • 1 month ago
  • 174 views

In today’s competitive business landscape, understanding and qualifying leads is one of the most crucial steps...

Maximize Your ROI with These Top 10 Lead Generation Software Tools

  • 1 month ago
  • 186 views

In today's highly competitive digital landscape, generating high-quality leads is essential for any busin...

How Consumer Decision Making Drives Value in Experience-Based Purchases

  • 1 month ago
  • 200 views

In today’s marketplace, businesses need to understand one key aspect of consumer behaviour: consumer decision...

The Ultimate Inbound Lead Generation Guide: Attract, Engage, and Convert

  • 1 month ago
  • 146 views

In today’s digital world, businesses no longer rely solely on outbound marketing tactics like cold calls and p...

Maximizing Revenue: The C-Suite Guide to Building a High-Impact Lead Scoring Funnel

  • 1 month ago
  • 124 views

In today’s competitive business landscape, not all leads are created equal. While some prospects are ready to...

Why You Must Consider Outsourced Lead Generation for Business Growth

  • 1 month ago
  • 145 views

In today’s competitive market, businesses must constantly generate high-quality leads to sustain growth. Howev...

SDR Lead Generation: The Key to Scalable Sales Growth in 2025

  • 1 month ago
  • 206 views

In today’s competitive B2B landscape, companies must continuously generate high-quality leads to sustain growt...

ABM vs. Lead Generation: Which Strategy Delivers the Best ROI?

  • 1 month ago
  • 167 views

Understanding the key differences between Account-Based Marketing (ABM) and traditional Lead Generation is ess...

Lead-generation-v-s-appointment-setting-whats-the-difference

  • 1 month ago
  • 214 views

With the increasing market saturation, brands are struggling to be unique. Buyers have become self-aware, and...

High-Converting Display Ad Examples: Case Studies with Real Results

  • 2 months ago
  • 129 views

Digital advertising has transformed how businesses connect with their target audiences, yet many campaigns fai...

How to Grow Your Podcast Audience from Zero

  • 3 months ago
  • 88 views

Starting a podcast is exciting. You’ve got the mic, the ideas, and maybe even a few episodes recorded. But now...

What Is a Marketing Roadmap? Definition, Examples, and How to Build One

  • 3 months ago
  • 119 views

In today’s fast-paced marketing world, clarity is everything. Teams juggle countless tasks—social media campai...

What Is a Marketing Roadmap and Why Your Business Needs One

  • 3 months ago
  • 84 views

Running a business without a clear direction often leads to scattered efforts and missed opportunities. Compan...

Mapping the Modern B2B Buying Process: How to Stay Aligned with Evolving Buyer Behavior

  • 3 months ago
  • 113 views

The landscape of business-to-business purchasing has undergone a dramatic transformation over the past decade....