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Alternative Text is some kind of text or description of the photos posted in a blogpost. It is important for below reasons:
1. If Keywords are part of the description/alt text, it can help in SEO optimization.
2. If the photo file size is too large, page loading time is too much, it will affect the user experience on the website. But having Alt text can help in such a way that the text will appear wherever the photo is not loaded properly.
13 days ago   2
Hitha Nanjappa Right and even for on-page its an important parameter for a good score.
13 days ago   0