SEO is must if you want to rank higher in Google Search. Keyword research is one of the most important factor to consider while doing SEO of a blog post. You need to target the right set of keywords to rank well in Google Search results. Keyword research increases your chance of ranking on the first page of Google. Without a good KW Research tool, you can not exactly know how profitable a particular keyword can be. There are many keyword research tools available in the market. Today, we will discuss the top 5 paid keyword research tools in the market. If you are a newbie and don' have the budget to buy a paid Keyword research tool then you can use Google Keyword planner which offers free keyword research without any limitations.
Top 5 Keyword Research Tools in The Market (Paid)
My most favourite keyword research tool is KWfinder and you will know why I like it so much, soon! KWfinder is one of the most popular keywords research tools which is used by all the top bloggers and professional Internet marketers. KWfinder gives the most accurate insights into the keywords. I have used almost all the popular keyword research tools in the market but I noticed that KWfinder shows the most accurate data. KWfinder is designed by Mangools. The UI of this keyword planner is quite simple and smooth to use. When you enter the home page you will notice a search bar. Enter the keywords which you have in your mind. It will show you a general data about the keywords. IF you want a country or location specific data of the keywords then you can change the location from the adjoining button. It also gives you the option to change the language. After that click on the green button to search. It shows the following things:-
- Trends of the keyword
- Search volume of the keyword you have chosen
- CPC: Cost per click of the keyword
- PPC: Pay Per Click for that keyword
KD: Keyword Difficulty: This is one of the most important factor. You have to give more attention to this metric. You should go for keywords which have less keyword difficulty as they will be easy to target.
Targetting any high KD keyword is foolishness without having a good budget and strong SEO knowledge. Location has a very important role to play in terms of Keywords. At a particular location a keyword may have very high search volume while the same keyword may have very less Keyword volume in some other country. It also shows you the SERP overview of the keywords. You can manually check all the sites which are already ranking for those keywords and how you can beat them.
KWFinders Best Offers and Plans
Next, best keyword research tool is Ahrefs. This is one of the most popular keyword research tools among the top bloggers and SEO experts. I prefer it mainly for backlink Research and for backlinks and keywords data of the competitors but its keyword research feature is also nice. It is one of the keyword research tools which gives the maximum amount of information about a particular keyword. Go to the keyword Explorer section type your keyword, select the location for which you want to do the keyword research. You can choose India, US or whatever country you are willing to target.
It will show you the keyword difficulty on the left side along with the search volume and return rate. Search volume is the number of searches that are done by users for this particular keyword. you can also check the actual number of clicks out of that search volume and how many clicks per search is that keyword getting. On the right side, it shows the Global volume of that keyword and you can also have an idea about the search volume for top countries. It also shows how many backlinks you should make to rank for that keyword. You can also check other related keywords in the bottom section. Check out the Ahrefs pricing below if you wish to give your keyword research a professional direction.
Top Indian Blogger Harsh Agarwal focuses on using SemRush. SemRush is one of the best keyword research tools used by SEO experts of the industry. You can do intensive keyword research using this tool. SemRush allows you to search top ranking keywords of a blog or website. It shows you the data of organic search, paid search and other metrics. You can also check the difficulty level of a keyword by entering the location. By default the location is set to US. You can change it according to your own need. It also shows the CPC data of keyword. This way you can get an idea that how profitable would be to invest in this keyword's ranking. Will it be worth investing or not. You can download a complete SEO audit report for a website or blog. If you are a digital marketing person then you can give a try to this keyword. Check the SemRush Pricing and Plans below:-
Next, SEO tool that I started using a few months back is SEMScoop. I got to use this keyword when I bought the Flikover SEO tools combo pack. First I thought that this keyword tool would not be that useful but No! I was wrong. This offers a lot of information about a keyword. It is a very simple and easy to use tool. Even if you are a newbie, you can do good keyword research with the help of Semscoop. It Offers the following information about a keyword
- Keyword difficulty: This is the most important data to consider. Go for low KD keywords.
- Average Domain authority: It shows the average domain authority of the blogs which are ranking on the first page for a specific keyword
- Average Domain Age: Average age of all domains which are showing up on the first page of Google for that keyword.
- Average Link count: It shows the average count for links that are made on the blog which are ranking on the first page of Google.
- Estimated Content-length: It shows the estimate content length you will need to rank on the first page of Google
5. SERP Stat
Next tool that comes in our list of top Keyword research tools is SERPStat. It offers you a lot of things and Keyword research is one of its parts. It can serve if you want to do basic keyword research. It will show you the overall search volume of the keyword. You can even check the CPC of a keyword and can invest on the keyword accordingly. The features are not as good as the ones listed above but you can still give it a try. You can also do the PPC research on it for your AD Campaign.
So, these were the top 5 keyword research tools which are used by SEO professionals and bloggers all around the globe. You can buy any of the tools according to your budget and demands. We are sure that if you use them properly then you will increase the search rankings of your blog's keywords. Stay tuned with IndiBlogHub for more blogging Tips and tutorials. Happy blogging!