Black Beer Market Size, Industry Trends, Share, Growth & Forecast Report 2024-2032

Written by Business News  »  Updated on: October 15th, 2024

IMARC Group has recently released a new research study titled "Black Beer Market Report by Product (Dark Lager, Dark Ale, and Others), Packaging (Cans, Bottles), Sales Channel (On-trade, Off-trade), and Region 2024-2032", offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.

The global black beer market size reached US$ 28.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 54.9 Billion by 2032, exhibiting a growth rate (CAGR) of 7.79% during 2024-2032.




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Factors Affecting the Growth of the Black Beer Industry:

Evolving Consumer Preferences:

Consumers are increasingly exploring diverse beer flavors, moving away from mass-produced light lagers toward more complex brews like black beer. Black beers, often characterized by their roasted malt flavors, darker hue, and fuller body, offer a distinctive taste that appeals to more sophisticated palates.

The rise in premiumization across beverage categories has contributed to this trend, with black beer being perceived as a premium product due to its intricate brewing process and rich flavor profile. Younger demographics, particularly millennials and Gen Z, are more experimental with their beverage choices and seek unique taste experiences supporting the demand for black beer.

Increasing Interest in Craft Brewing:

Craft breweries emphasize quality, tradition, and innovation, frequently experimenting with various beer styles, including black beers such as porters, stouts, and schwarzbier. These beers often use a wide variety of malts, producing unique flavors like chocolate, coffee, and caramel, which appeal to consumers looking for artisanal and hand-crafted products.

The craft beer sector has helped transform the beer landscape, giving black beers a platform to thrive in an industry traditionally dominated by lighter lagers and ales. The smaller-scale production of craft breweries allows for more experimentation, leading to a greater variety of black beer styles and seasonal releases that attract beer enthusiasts thus bolstering the market growth.

Influence of Regional Beer Traditions:

Regional beer cultures have a significant impact on the black beer market. In countries with a strong tradition of dark beer production, such as Germany, Ireland, and the UK, black beer remains a staple, deeply rooted in local beer heritage. In these regions, black beer varieties like Guinness Stout or German Schwarzbier have historically enjoyed popularity, maintaining a loyal consumer base.

The cultural importance of black beer in these regions often promotes exports, helping to raise global awareness and demand. Furthermore, as consumers in other parts of the world become more exposed to international beer styles through globalization and tourism, they are more likely to seek out black beers, strengthening the market growth.

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Black Beer Market Report Segmentation:

By Product:

  • Dark Lager
  • Dark Ale
  • Others

Dark lager accounts for the majority of shares as they offer a versatile flavor profile and broad appeals.



By Packaging:

  • Cans
  • Bottles

Cans dominate the market due to their portability, durability, and extended shelf life, enhancing their popularity in the black beer market.

By Sales Channel:

  • On-trade
  • Off-trade

Off-trade holds the majority of shares because supermarkets and liquor stores offer convenience and accessibility.

Regional Insights:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Asia Pacific enjoys the leading position owing to increasing consumer interest in diverse beer styles, including black beers.

Global Black Beer Market Trends:

The increasing consumer demand for seasonal and limited-edition brews, often featuring dark beer styles with unique ingredients and brewing techniques, thus creating a diverse array of offerings that cater to evolving tastes and seasonal preferences, aiding the market growth. Concurrently, this trend is supported by breweries leveraging marketing strategies focused on exclusivity and the appeal of novel, small-batch, or locally sourced ingredients, which enhances the perceived value of these brews and fosters a strong connection with consumers who are increasingly seeking unique and personalized drinking experiences. Besides this, the rising popularity of beer pairings with gourmet food due to its rich, bold flavors complement a variety of cuisines impelling the market growth.

Top Companies Operated in Black Beer Industry:

  • Allagash Brewing Company
  • Asahi Breweries Ltd (Asahi Group Holdings Ltd)
  • Bent Paddle Brewing Company
  • BrewDog PLC
  • Carlsberg Breweries A/S
  • Mikkeller ApS
  • New Belgium Brewing Company (Kirin Holdings Company Limited)
  • Sapporo Breweries Ltd.
  • Stone Brewing (Sapporo Breweries Ltd)



Key Highlights of the Report:

  • Market Performance (2018–2023)
  • Market Outlook (2024–2032)
  • Market Trends
  • Market Drivers and Success Factors
  • Impact of COVID-19
  • Value Chain Analysis
  • Comprehensive mapping of the competitive landscape

If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact US:

IMARC Group

134 N 4th St. Brooklyn, NY 11249, USA

Email: [email protected]

Tel No: (D) +91 120 433 0800

United States: +1–631–791–1145


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