Choosing the Right Social Media Marketing Package for Real Estate Success

Choosing the Right Social Media Marketing Package for Real Estate Success

In the competitive world of real estate, having a strong social media presence is no longer optional—it’s essential. With over 70% of homebuyers using social media in their home search, realtors and brokerages need to be where their audience is: online. That’s where a social media marketing agency like Bloom Agency comes in, offering curated packages designed to help real estate professionals grow their brand, reach qualified leads, and close more deals.

At Bloom, we believe in giving agents and teams the tools they need to stand out with content that not only looks good but converts. To support every stage of your real estate journey, we offer a range of flexible, results-driven packages.

1. Starter Package: “Rooted”

Best for: New agents or solo realtors building their brand

What’s included:

12 curated social media posts per month (graphics, carousels, or short-form video)

Monthly content calendar

Branded templates for stories and posts

1-hour monthly strategy call

Basic account audit and optimization

Hashtag research & post captions

The Rooted Package is perfect for agents who want to establish a solid foundation online without getting overwhelmed. We help you stay consistent, build credibility, and start attracting attention from buyers and sellers in your area.

2. Growth Package: “Flourish”

Best for: Agents ready to scale their brand and generate leads

What’s included:

20 custom posts per month (mix of video, photo, and graphic content)

Reels editing & creative direction (4 per month)

Weekly story sets with interactive elements (polls, Q&A, etc.)

Bi-weekly strategy and performance calls

Full account management (posting, engagement, comment responses)

Lead tracking dashboard

Monthly analytics report

The Flourish Package is designed for those who want more visibility, more engagement, and measurable results. It’s perfect for agents ready to turn their online following into a lead-generation machine.

3. Premium Package: “Bloom”

Best for: Teams, luxury agents, or high-performing brokerages

What’s included:

30+ posts per month with high-end visuals and custom designs

Full-scale content production (on-site filming, drone, listing videos, lifestyle shoots)

Reels + TikTok content strategy (6–8 videos/month)

Advanced paid ad management (Facebook, Instagram, YouTube, TikTok)

Branding and positioning consultation

Community engagement (DM replies, follower engagement, comment management)

Monthly performance deep-dive with strategy updates

The Bloom Package is our all-in, done-for-you service. We take your brand to the next level with cinematic content, advertising, and data-driven strategy. Ideal for agents or teams looking to dominate their local market and build lasting online authority.

Add-On Services (Available With Any Package)

Social Media Ads – Custom paid campaigns starting at $300/month

Email Marketing Integration – Connect your socials to a lead-nurturing funnel

Branding Kit Design – Custom logo, font selection, color palette

Reputation Management – Google review support, testimonials strategy

Agent Branding Photography – Professional portrait and lifestyle shoot packages

Which Package Is Right for You?

The package you choose should align with your business goals, time availability, and marketing experience. If you're just starting out and want to dip your toes in, “Rooted” gives you a steady presence with expert guidance. If you’re building momentum and want to start seeing measurable ROI, “Flourish” delivers. And if you’re ready to go all in, “Bloom” gives you the brand polish and firepower you need to stand out in a crowded marketplace.

Final Thoughts

At Bloom Agency, we don’t just post content—we craft strategies that grow your real estate business. Our packages are designed to meet you where you are and take you where you want to go. Whether you’re building a personal brand, promoting listings, or growing a team, our social media marketing packages give you the tools, strategy, and support you need to thrive.

Let your real estate brand bloom online—beautifully, strategically, and authentically.