Hazelnut Market: The Nutty Rise of a Flavorful Market

Written by Gauri Ghogale  »  Updated on: October 15th, 2024

The global Hazelnut Market is gaining momentum due to increasing consumer preferences for healthy and premium food ingredients. Hazelnuts, with their rich taste, versatility, and high nutritional value, have found applications in various industries such as food, beverages, and personal care. Known for their presence in products like chocolates, spreads, milk alternatives, and oils, hazelnuts are now a crucial part of several evolving dietary trends.

In 2023, the global hazelnut market was valued at $15.00 billion, and it is projected to grow to $19.40 billion by 2030, registering a CAGR of 3.44% during the forecast period from 2024 to 2030. This growth is fueled by rising demand for plant-based foods, premium confectionery, and healthier snacking options. In this detailed blog, we will analyze the market's performance, key segments, leading players, regional dynamics, challenges, and emerging opportunities.

Market Overview of Hazelnut Market

The global hazelnut market’s steady growth reflects changing consumer habits and the increasing use of hazelnuts in a wide range of food products. Hazelnuts are not only sought after for their flavor but also for their nutritional benefits, offering healthy fats, antioxidants, vitamins (E, B), and minerals (magnesium, calcium, potassium). The increasing adoption of hazelnuts in vegan and organic foods, along with innovations in hazelnut-based products, is a major factor supporting market expansion.

The Hazelnut market research report provides insights into the current market conditions and trends specific to this industry. It covers aspects such as market growth drivers, challenges, opportunities, and competitive landscape. The Hazelnut Market is expected to grow from USD 15 Billion in 2023 to USD 19.4 Billion by 2031, at a CAGR of 3.44% during the forecast period. Factors like increasing consumer demand for healthy snacks, growing popularity of Hazelnut-based products, and expansion in the food processing industry are expected to drive the market's growth. The report offers valuable information to industry players, investors, and stakeholders to make informed decisions and capture market opportunities.

Hazelnuts are categorized into two key types: processed and unprocessed, each finding unique applications in food manufacturing, beverages, and personal care products. The rising consumption of hazelnut spreads, dairy alternatives, and nut oils across the globe is expected to fuel market growth over the forecast period.

Market Statistics and Forecast of Hazelnut Market

  • Market Size in 2023: $15.00 Billion
  • Projected Market Size in 2024: $16.50 Billion
  • Projected Market Size in 2030: $19.40 Billion
  • CAGR (2024–2030): 3.44%

Key Market Players of Hazelnut Market

The global hazelnut market is driven by several key players specializing in cultivation, processing, and distribution. These companies are leveraging product innovation, sustainable sourcing, and certifications to stay competitive. Hazelnut is a versatile nut widely used in various industries such as food, beverages, and oil. The global hazelnut market can be segmented based on type into processed and unprocessed hazelnuts. Processed hazelnuts undergo cleaning, sorting, roasting, and packaging before being distributed to end-users. Unprocessed hazelnuts are sold as raw nuts without any processing. Based on application, the market can be categorized into hazelnut-based foods, hazelnut-based beverages, and hazelnut oil. In terms of regional analysis, the market spans across North America, Asia Pacific, Middle East, Africa, Australia, and Europe. Key market players in the hazelnut industry include Balsu Gida, Chelmer Foods, Kanegrade, Olam International, Oregon Hazelnuts, Aydin Kuruyemiş, GEONUTS, Pazar Hazelnut Manufacturing & Exporting Company, and Poyraz Tarimsal. Major players in the market include:

  • Balsu Gida
  • Chelmer Foods
  • Kanegrade
  • Olam International
  • Oregon Hazelnuts
  • Aydin Kuruyemiş
  • GEONUTS
  • Pazar Hazelnut Manufacturing & Exporting Company
  • Poyraz Tarimsal

These companies focus on both local and international markets, ensuring premium product quality while adopting sustainable farming practices. Collaborations with food manufacturers, retailers, and cosmetic brands help them expand their market reach.

Market Segmentation of Hazelnut Market

By Type

  1. Processed Hazelnut: Processed hazelnuts undergo roasting, chopping, or grinding to enhance flavor and texture. These are widely used in chocolates, nut butters, bakery products, and snack foods. Processed hazelnuts are a primary ingredient in the production of globally popular spreads like Nutella and premium chocolates.
  2. Unprocessed Hazelnut: Unprocessed hazelnuts are sold raw or in-shell, appealing to consumers seeking natural foods for home cooking, baking, or snacking. They are also supplied to food manufacturers who prefer to process hazelnuts themselves for specific product formulations.

By Application

Hazelnut-Based Foods

Hazelnuts are a key ingredient in spreads, chocolates, baked goods, and cereals. Their distinctive flavor and crunch make them popular in confectionery and desserts. Furthermore, the hazelnut market has witnessed increasing demand from food manufacturers who are incorporating hazelnuts into various products such as snacks, cereals, desserts, and beverages. This demand is driven by the versatility and unique flavor profile of hazelnuts, which enhance the taste and texture of food products.

  • Spreads: Products like Nutella dominate this segment, driving global demand.
  • Baked Goods: Cakes, pastries, and cookies use hazelnuts to enhance flavor and texture.

Hazelnut-Based Beverages

  • Hazelnut Milk: This dairy alternative has gained popularity among consumers looking for vegan and lactose-free options.
  • Flavored Coffees and Liqueurs: Hazelnut-flavored beverages are widely appreciated in the coffee and alcohol industries.

Hazelnut Oil

Hazelnut oil is highly valued in both the culinary and cosmetic industries. In terms of the latest trends in the hazelnut market, there is a growing focus on sustainability and traceability. Consumers are increasingly concerned about the environmental impact of food production and are seeking products that are sourced ethically and sustainably. Hazelnut producers and suppliers are adapting to this trend by implementing sustainable farming practices and providing transparent information about their supply chains.

  • Culinary Use: Its light flavor makes it perfect for salads and gourmet dishes.
  • Cosmetic Use: It is known for moisturizing and anti-aging properties, making it a sought-after ingredient in skincare products.

Regional Analysis of Hazelnut Market

North America: North America is a significant market for hazelnuts, driven by high consumer demand for healthy snacks and plant-based products. Oregon, a key hazelnut-producing region in the United States, plays a crucial role in both domestic supply and exports. The growing popularity of hazelnut milk and premium chocolates contributes to market expansion in this region.

Europe: Europe holds the largest market share due to the high consumption of hazelnut-based chocolates and confectioneries. Turkey is the world’s largest producer and exporter of hazelnuts, meeting the demands of global brands like Ferrero. Italy and Spain also contribute significantly to the regional production of hazelnuts.

Asia Pacific: The Asia Pacific region is witnessing rapid growth in hazelnut consumption, driven by changing consumer preferences and increasing income levels. Countries like China, Japan, and South Korea are adopting Western food trends, contributing to the rising demand for hazelnut-based snacks, beverages, and confectioneries.

Latin America: In Latin America, the food and beverage industry is experiencing growth, with hazelnuts becoming popular in both snacking products and gourmet foods. As the region explores healthier alternatives, hazelnut-based dairy substitutes and oils are gaining traction.

Middle East & Africa: The Middle East and Africa region is an emerging market for hazelnuts. Affluent consumers in the region prefer premium products like hazelnut spreads and flavored coffees. Increasing demand for plant-based foods further supports market growth.

Growth Drivers of Hazelnut Market

  • Rising Health Consciousness: Consumers are actively seeking healthier diets, leading to increased consumption of nuts, including hazelnuts, known for their nutritional benefits and antioxidant content.
  • Popuarity of Plant-Based Diets: The rise in vegan and lactose-free diets has boosted demand for alternatives like hazelnut milk.
  • Innovation in Food Products: Companies are launching new hazelnut-based products to meet evolving consumer preferences, such as hazelnut-infused coffees and premium chocolates.
  • Sustainable Sourcing Practices: Many companies are embracing sustainable farming practices to appeal to environmentally conscious consumers.

Challenges in the Hazelnut Market

  • Climate Sensitivity: Hazelnut production is highly sensitive to weather conditions, with droughts or frosts significantly impacting yields.
  • Price Fluctuations: Volatility in hazelnut prices can affect profitability, especially for smaller manufacturers and exporters.
  • Competition from Other Nuts: Hazelnuts face competition from almonds, walnuts, and cashews, which are also used extensively in snacks and dairy alternatives.

Emerging Trends of Hazelnut Market

  1. Premiumization of Hazelnut Products: There is a growing demand for high-quality hazelnuts used in gourmet foods and luxury cosmetics.
  2. Expansion into New Markets: Emerging markets in Asia and Latin America are showing strong potential for hazelnut-based product adoption.
  3. Technological Advancements in Processing: New technologies are enhancing hazelnut processing, improving product quality and shelf life.

Future Outlook and Conclusion

The global hazelnut market is poised for steady growth, with a projected CAGR of 3.44% from 2024 to 2030. As consumer demand for healthy, plant-based, and premium foods continues to rise, the market will experience sustained momentum. Companies that focus on product innovation, sustainability, and market expansion will be well-positioned to capitalize on emerging opportunities.

With hazelnuts becoming increasingly popular in both food and cosmetic applications, the market is expected to grow from $15.00 billion in 2023 to $19.40 billion by 2030. Businesses must stay ahead of trends and challenges to remain competitive in this dynamic market. One of the major factors driving revenue growth in the hazelnut market is the increasing consumer preference for nutritious and natural snacks. Hazelnuts are rich in vitamins, minerals, and healthy fats, making them a popular choice among health-conscious consumers. Additionally, hazelnuts are often used as a key ingredient in baking, chocolate spreads, and other confectionery products, further adding to their demand.

The future of the hazelnut market looks promising, with opportunities for growth in both established and emerging markets. Consumers’ inclination toward healthy eating, plant-based alternatives, and premium products will continue to drive demand, ensuring long-term growth for the industry.


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