How to Start Selling Through WhatsApp: The Ultimate Guide to WhatsApp Ecommerce Store

Written by ankit singh » Updated on: May 08th, 2025

In the digital-first world, instant messaging has become more than just a way to stay in touch—it's become a powerful tool for businesses. With over 2 billion users globally, WhatsApp is rapidly transforming into a high-converting sales channel. Whether you're a small business owner, solopreneur, or a large-scale seller, selling through WhatsApp offers direct access to customers, higher engagement, and faster conversions.

In this blog by WebMaxy, we'll walk you through how to start your WhatsApp ecommerce store, the benefits of selling on WhatsApp, and how to use WhatsApp selling groups effectively. Let’s get started.

Why Sell on WhatsApp?

WhatsApp isn’t just a messaging app anymore—it’s a growing ecommerce platform. Here's why selling on WhatsApp is worth considering:

High open rate: WhatsApp messages have an open rate of over 90%, far higher than email or other social channels.

Direct customer interaction: Build trust and relationships with one-on-one communication.

Faster response time: Customers can ask questions and receive answers in real time.

Cost-effective: No need for a complex website or ecommerce app to get started.

What is a WhatsApp Ecommerce Store?

A WhatsApp ecommerce store is a storefront integrated with your WhatsApp Business account. It allows you to display your products or services, accept orders, and manage communication—all within the app.

Platforms like WebMaxy help businesses create a seamless WhatsApp store experience by offering tools such as:

Product catalogs

Order management

Automated responses

Cart recovery messages

CRM integrations

This means you can turn WhatsApp into a full-fledged ecommerce channel without needing to build a website from scratch.

How to Start Selling Through WhatsApp

Here’s a step-by-step guide to kickstart your WhatsApp selling journey:

1. Set Up WhatsApp Business

Download the WhatsApp Business app and register with your business number. Fill in your business profile with:

Business name

Description

Address

Business hours

Catalog link

2. Build Your Product Catalog

Within the WhatsApp Business app, go to Business Tools > Catalog to add your products. Include clear images, prices, and descriptions.

If you're using WebMaxy, you can sync your catalog, track analytics, and manage products with ease.

3. Promote Your WhatsApp Store

Use multiple channels to drive traffic to your WhatsApp ecommerce store:

Add a WhatsApp chatbot button on your website

Share your catalog link on social media

Add your WhatsApp link to email signatures

Promote your store in WhatsApp selling groups

4. Automate with WebMaxy Tools

WebMaxy helps streamline your sales process by offering automation tools such as:

Welcome messages

Order confirmations

Abandoned cart follow-ups

Feedback requests

Automation not only saves time but also helps maintain consistent customer engagement.

5. Use WhatsApp Selling Groups

Joining WhatsApp selling groups can expose your products to a wider audience. These groups act like digital marketplaces where sellers and buyers connect directly.

Tips for success in WhatsApp selling groups:

Follow group rules and etiquette

Avoid spamming; share high-quality images and concise descriptions

Engage with other sellers and potential buyers

Respond quickly to inquiries

You can also create your own WhatsApp selling group for loyal customers and offer exclusive deals or early product access.

Best Practices for WhatsApp Selling

To maximize success with selling through WhatsApp, follow these best practices:

Be professional: Use a branded logo, maintain a friendly yet formal tone, and reply promptly.

Use high-quality visuals: Clear, attractive images can drastically improve sales.

Leverage storytelling: Don’t just list features—explain how your product solves a problem.

Offer customer support: Provide real-time help for queries and issues.

Analyze performance: Track message delivery, response rates, and sales with tools like WebMaxy.

Find WebMaxy’s Pricing Plans Here: https://accounts.webmaxy.co/whatsapp-commerce/plan

Real-Life Use Case

Imagine you sell handmade jewelry. You can upload your catalog to your WhatsApp Business profile and share it with your followers. Using WebMaxy, you send an automated message to every new customer with your latest products. You join WhatsApp selling groups for artisans and promote your pieces every weekend. Within weeks, you gain recurring customers and boost your monthly sales—all without a traditional ecommerce site.

Why Choose WebMaxy for WhatsApp Selling?

WebMaxy is more than just a marketing tool—it's your complete WhatsApp ecommerce solution. Here’s what you get:

Drag-and-drop WhatsApp store builder

Advanced CRM features

Analytics dashboards

Broadcast messaging

Order and cart management

Group selling tools

Whether you're new to ecommerce or a seasoned seller, WebMaxy simplifies your WhatsApp selling journey from setup to scale.

Final Thoughts

With rising competition in traditional ecommerce, WhatsApp selling offers a smart, cost-effective alternative. You can create a full WhatsApp ecommerce store, connect with customers directly, and expand reach via WhatsApp selling groups.

With tools like WebMaxy, you can automate, manage, and scale your sales—all from the convenience of your mobile phone.

Book an Appointment: https://calendly.com/webmaxy/30min

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