Mera Pyara: Tech-Driven Hope for Lost Individuals

Written by Domina  »  Updated on: July 19th, 2025 40 views

Mera Pyara: Tech-Driven Hope for Lost Individuals

“Mera Pyara” is a Government-supported initiative that operates digitally to streamline the searching and reunification of missing vulnerable persons, such as children and the elderly, in Pakistan. Mera Pyara was set up under the Punjab Safe Cities Authority (PSCA) and runs through the Virtual Center for Child Safety. This novel project is transforming the public safety and child protection paradigm in Pakistan. It was started by Chief Minister Punjab Maryam Nawaz Sharif, who made her the pioneer of a virtual child protection system in the country.

With its initial accomplishment in Punjab, the program is gradually being extended to cover the other provinces of Pakistan, seeking to reunite families through technology and social collaboration.

Background and Purpose

With thousands of people going missing across different age groups in the country every year, the introduction of a centralized, Government-controlled digital tracking and reporting system was well overdue. Mera Pyara fills this critical gap by offering an integrated, real-time system that leverages:

  • Facial recognition technology
  • Digital record matching
  • Social media outreach
  • Community engagement

The core aim of Mera Pyara is to ensure that no child or elderly and disabled individual is lost, abandoned, or uncared for elderly people remain forgotten without proper attention for an extensive period.

What Makes Mera Pyara Unique

Mera Pyara not only serves as a database, but it also serves as the foundation for a movement. The use of technology alongside community-driven initiatives differs from conventional lost-and-found systems. Below are the distinguishing features:

Facial Recognition Software

Individuals who have their pictures taken can then be identified based on pictures stored in a database through face recognition software.

Digital Poster Distribution

Posters of missing people are instantaneously generated and distributed via WhatsApp, Facebook, Twitter, and Instagram.

Data Integration

Police reports, welfare organizations, and citizens are merged into a single database from within the organization.

24/7 Reporting Access

Reporting a created or solved case can be performed through the Mera Pyara online portal or the call center via the 15 helpline (Press 3 for case reporting).

How Mera Pyara Works

The platform works in an orderly way. It uses steps to simplify complex tasks:

Reporting the Case

A missing person report can be filed for a child, an elderly person, or someone who has no identity.

  • Mera Pyara’s online web portal
  • Call center number 15, pressing 3 for options
  • PSCA mobile apps or field personnel

Data Collection & Verification

The platform works in collaboration with welfare agencies and police to gather photos, last seen, and other relevant information for identification. The collection of such information is done in real time.

Facial Recognition and Matching

The uploaded information goes through the program AI processes that find facial matches from images stored in the national database to recognize them, if possible.

Poster Generation and Sharing

Visual posters are created and shared instantly on social platforms, where they can go viral quickly. NGO’s, community, local media, and others help spread the word further.

Confirmation and Reunification

Authorities confirm a match with the family for verification, and then the individual is returned home safely.

Results and Achievements

As of the latest records:

  • There have been 24,258 cases reported of children missing.
  • 23,465 people have been reunited successfully.

In accordance with many, the aid of social media towards sharing the cause has been tremendously helpful. The community has responded to the call with journalists to volunteer and to actively get involved from civil society institutions.

Everything achieved so far goes to show how much the platform can change an individual’s life and how powerful it can be in reuniting families.

Who Can Report

Every resident of Pakistan is able to report a missing person as well as a found person through the Mera Pyara system. These individuals can be:

  • Parents or other close relatives of the individual who is missing
  • People who have witnessed a person seemingly lost or in distress
  • Police officers or members of patrol and rescue units
  • Employees of NGOs or social workers
  • Ordinary people meet the individuals in their daily lives

All reports can be made anonymously, meaning that apprehensive citizens can also decide to take action without the need to reveal their identity.

Geographical Coverage

Mera Pyara started in Punjab but has now reached other regions such as:

  • Sindh
  • Khyber Pakhtunkhwa
  • Balochistan
  • Islamabad Capital Territory
  • Gilgit-Baltistan
  • Azad Jammu & Kashmir

Now with the addition of other provinces into the system, Pakistan has taken a huge step forward towards a national integrated system for missing and found persons that is safe and compassionate.

Use Cases: Why Mera Pyara Matters

Mera Pyara can be helpful in many real-life emergencies, such as:

  • A child snatched from a public place
  • A child runs away due to fear, trauma, or abuse
  • Children struggling with certain mental health disorders are wandering off
  • Seniors with dementia are getting lost
  • A child or elderly individual found wandering without identity or purpose
  • Someone who is unable to talk or does not remember where they live is found

In all these scenarios, prompt reporting in Mera Pyara aids in reducing the time taken for a lot of effort to locate the child or elderly person.

Why Community Involvement Matters

Campaigns for Mera Pyara are based on public information and community collaboration. Therefore, they aim at reporting people with missing posters, as well as, their distribution, responsible sharing on social media, etc.

Collaboration between the public and the government harnesses what technology cannot. Public faith, caring, and responsiveness will always be at the heart of the continuing effectiveness of Mera Pyara.

Care from the Punjab Government

Mera Pyara is supervised by the Virtual Center for Child Safety, and it is one of the first flagship initiatives of CM Maryam Nawaz Sharif’s child-protection programs. The government has assured that the platform will be:

  • Up-to-date with modern technology
  • Accessible from different locations
  • Legally integrated with law enforcement agencies
  • Open to non-governmental organizations and private citizens for collaborations

Frequently Asked Questions (FAQs)

What action must I take if someone goes missing?

Report it immediately through the Mera Pyara Portal or by calling 15 and pressing 3. Reporting early increases the chances of recovering the person.

Is it possible to report missing person cases through telephones or the internet?

Yes. You can report through the official website or call 15 (Emergency Helpline).

What is the process for reporting?

Basic details like name, age, recent photograph, last seen location, and some identification details are generally required. No formal documents are needed to raise an initial alert.

What must a guardian do if a child is missing?

Report it to Mera Pyara without delay. The system will create a digital poster, attempt to match it with stored data, and disseminate it across relevant channels.

What should I do if I encounter someone lost or confused?

You can reach the nearest police station or file a report through the Mera Pyara hotline and portal. Try to keep the person calm and safe until professional help arrives.

How much time does it take the police to search for a person reported missing?

Timeframes differ from case to case, but the automated data processing and facial recognition tools of Mera Pyara cut down significantly on search time.

What can I do if the police do not respond to my filed report?

With Mera Pyara, however, these waits are rendered obsolete because there’s no need to queue to submit documents physically. The virtual system is accessible directly, so you can file an escalation report within the application or contact PSCA.

Is it possible to file a report without providing my details?

Yes. There is an option to file a report of a missing or found individual without revealing personal details.

Ways You Can Pitch In

To help out Mera Pyara, you don’t have to be a public servant or a tech expert. Here’s how you can help:

  • Promote it in your area
  • Post flyers on your social media
  • Report people who are missing or have been found
  • Teach others about the Mera Pyara system

Closing Remarks: A National Move Towards Safety and Humanity

Mera Pyara is more than just a program; it is a national mission. It marks a new age where technology, kindness, and government action come together to shield the most vulnerable people in Pakistan. From busy street markets and cities to the far-flung corners and hamlets, this program is capable of transforming lives and reuniting families.

Its movement beyond Punjab into every province shows its importance and credibility. With the advancement of technology in Pakistan, Mera Pyara proudly represents what responsible innovation in the country should look like, as no child or elderly person will be left uncared for.

Every poster shared, every call made, and every person assisted helps us move towards a more humane and safer Pakistan.


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