Written by Lisa Tate » Updated on: October 05th, 2024
Rising popularity of plant-based diets and technological advancements in farming techniques & equipment is expected to drive the Global Microgreens Market growth in the forecast period, 2025-2029.
According to TechSci Research report, “Microgreens Market – Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2029”, the Global Microgreens Market stood at USD 2.08 Billion in 2023 and is anticipated to grow with a CAGR of 8.56% in the forecast period, 2025-2029. The global microgreens market is driven by several key factors. The rising awareness about the health benefits associated with microgreens, including their high nutrient content, has led to increased consumer demand. The growth of the vegan and vegetarian population, particularly in developed nations, has spurred the demand for plant-based, nutrient-dense food options like microgreens. Advancements in farming techniques, such as hydroponics and aquaponics, have made it possible to grow microgreens year-round, thereby ensuring constant supply.
The market is also propelled by the increasing popularity of gourmet cuisine, where microgreens are often used for garnishing and adding unique flavors. The global microgreens market is currently experiencing an unprecedented surge in demand, driven by a growing consumer awareness of the numerous health benefits associated with these vibrant miniature vegetables. Now more than ever, people are recognizing the concentrated levels of essential vitamins and nutrients that microgreens offer, making them an invaluable addition to daily diets. These nutritious greens are not only a potent source of antioxidants but also contribute to overall well-being.
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The surge in demand for microgreens can be attributed to several factors. The increasing popularity of veganism has led many individuals to seek out plant-based food options that are both nutritious and delicious. Microgreens perfectly fit the bill, providing a rich array of flavors and textures that satisfy even the most discerning palates. Additionally, there has been a general shift towards sustainable farming practices, with consumers actively seeking environmentally friendly and ethically produced food choices. Microgreens, which can be easily grown using these methods, have become a favorite among those striving to make sustainable food choices.
Furthermore, advancements in cultivation techniques and innovative packaging methods are poised to play a pivotal role in driving the future growth of the microgreens market. These developments ensure that these nutritious and visually appealing greens continue to captivate the taste buds and nourish the health-conscious population worldwide. With ongoing research and development, the microgreens market is expected to expand even further, offering an ever-growing array of varieties and flavors to satisfy the evolving preferences of consumers seeking wholesome and sustainable food choices.
Moreover, the versatility of microgreens makes them an ideal ingredient in various culinary creations. Chefs and home cooks alike can experiment with different combinations and presentations, adding a burst of freshness and vibrant colors to their dishes. Whether used as a garnish, a salad ingredient, or a main component, microgreens elevate the visual appeal and nutritional value of meals. Not only are microgreens packed with flavor and nutrients, but they also have a shorter growth cycle compared to their mature counterparts. This means that they can be cultivated and harvested year-round, providing a consistent supply of fresh greens regardless of the season. This accessibility and availability further contribute to their growing popularity among consumers who value convenience and quality.
The global microgreens market is witnessing an extraordinary surge in demand, fueled by increasing consumer awareness, the rise of veganism, and a growing preference for sustainable food options. This trend is set to continue as advancements in cultivation techniques and packaging methods further enhance the appeal of microgreens. The future of the microgreens market looks promising, with a wide range of varieties and flavors to cater to the diverse tastes and preferences of health-conscious consumers. The Global Microgreens Market is segmented into type, farming technique, growth medium, distribution channel, end user, regional distribution, and company. Based on end user, in the world of agriculture, the commercial sector exerts a significant dominance over the residential sector when it comes to the utilization of microgreens.
These tiny but mighty greens have found a special place in the culinary world, especially in restaurants, hotels, and other food service establishments. Chefs and culinary experts have discovered that microgreens provide not only a burst of concentrated flavor but also an aesthetic appeal to their dishes. From delicate garnishes to vibrant toppings, microgreens have become an indispensable ingredient in elevating the taste and presentation of various culinary creations. While the residential usage of microgreens is steadily growing, particularly with the rising trend of home gardening, it currently remains secondary in comparison to the strong commercial demand. As more individuals embrace the joys of cultivating their own greens, the residential sector is gradually catching up, but it still has some way to go before reaching the level of demand seen in the bustling commercial market.
Based on region, North America holds a dominant position in the global microgreens market due to several contributing factors. The region exhibits a remarkably high consumption rate for fresh produce, driven by the increasing awareness and demand for healthy, organic, and locally sourced food. This emphasis on nutritious and sustainable eating habits has created a strong market for microgreens, which are packed with essential vitamins and minerals. Moreover, advancements in farming techniques have revolutionized microgreens cultivation in North America. Techniques such as hydroponics and aeroponics have enabled year-round production of microgreens, regardless of external weather conditions. This consistent supply of fresh and high-quality microgreens has further fueled the popularity and growth of the market in the region.
Additionally, the presence of numerous market players and the strong support from the government for sustainable agricultural practices have significantly contributed to the success of the microgreens market in North America. These factors have created a favorable environment for innovation, collaboration, and market expansion. The combination of high consumer demand, technological advancements, and supportive policies has positioned North America as a leader in the global microgreens market. The region's commitment to healthy eating, sustainable farming practices, and continuous innovation ensures the sustained growth and success of the microgreens industry in this thriving market.
Major companies operating in Global Microgreens Market are:
AeroFarms LLC
Goodleaf Farms
Living Earth Farm
Farm Box Greens
Jiangsu Skyplant Greenhouse Technology Co. Ltd
Shanghai Dehuan Industry Co. Ltd
Chef's Garden Inc.
Madar Farms
Metro Microgreens
Greenbelt Microgreens
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“The global Microgreens market is poised for significant growth in the future, driven by changing consumption patterns and an increasing awareness of the health benefits associated with these nutrient-dense young vegetables. Consumers' growing preference for natural and organic food products, along with the versatility of microgreens in culinary applications, are factors contributing to this upward trajectory.
Moreover, advancements in farming technologies have facilitated the year-round production of microgreens, further bolstering market prospects. The future of the global Microgreens market appears promising, with plenty of opportunities for innovation and expansion.,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.
“Microgreens Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2019-2029 Segmented By Type (Broccoli, Lettuce & Chicory, Arugula, Basil, Fennel, Carrots, Others), By Farming Technique (Indoor Vertical Farming, Commercial Greenhouses, Others), By Growth Medium (Peat Moss, Soil, Coconut Coir, Tissue Paper, Others), By Distribution Channel (Hypermarkets/Supermarkets, Online, Retail Stores, Others), By End Use (Commercial and Residential), By Region and Competition”, has evaluated the future growth potential of Global Microgreens Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Microgreens Market.
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