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Written by Ravinder » Updated on: January 16th, 2025
The latest report by IMARC Group, titled “Stevia Market Report by Extract Type (Powder, Liquid, Leaf), End Use (Beverages, Food Products, Table Top Sweeteners, Pharmaceuticals, and Others), and Region 2025-2033,” offers a comprehensive analysis of the stevia market trends. The report also includes competitor and regional analysis, along with a breakdown of segments within the industry.
How Big is the Stevia Market?
The global stevia market size reached USD 818.7 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,478.6 Million by 2033, exhibiting a growth rate (CAGR) of 6.73% during 2025-2033.
Global Stevia Market Dynamics:
Rise of Natural Sweeteners Fuels Stevia Demand:
The growing trend of people's preference for natural and healthy food products has given an impetus to the stevia market. Stevia is a natural sweetener and has zero calories, which is why it works well as a substitute for artificial sweeteners and sugar. The main reason of this is that, its increasing demand from that of the health-conscious population, particularly, those with diabetes and other related diseases, is the fact that it is a very good product. Being the only fruit or vegetable that is naturally sweet, but has no sugar, Stevia has been accepted as a great substitute for sugar. To add to it, the increasing consciousness about how the overuse of sugar can lead to that problem is also for the rise in the use of the market.
Innovation in Stevia Extraction and Processing:
Stevia extraction and stevia processing techniques have got a good improvement which is providing the good quality as well as standardising effect of stevia products. The manufacturers have developed a new method to remove bitter compounds from stevia extracts and only leave the sweet extract, thus they can make the products more desirable and tastier. These improvements in technology give stevia a broader application field not only in the food and the beverage industry, but also in the pharmaceutical industry. Stevia can be added to food and drinks to give them a natural sweet flavor, and it can be put in medications to make them taste better or act as a sweetening agent.
Regulatory Support and Global Market Expansion:
While the existing regulations and the increased use of stevia as a sugar substitute are helping to grow the market. There is a world-wide trend towards approval of the use of stevia in more foods and beverages because their health benefits are becoming clear. The increase in the market for stevia products is related to the regulatory support for this sweetener and the function natural sweeteners on the increase in the market for stevia products in other parts of the world.
Global Stevia Market Trends:
The rising desire for the natural and healthy food and drinks has a good effect on the Stevia market. The latest stevia-based products that include stevia sweetened beverages and confectionery products are the main drivers of the market development. Market growth is also the result of customers opting for plant-based food and the growing awareness of the effects of sugar on chronic diseases. Manufacturers have been shifting attention by looking at new formulations and blends of stevia products in order to increase the taste and utility of this sweetener, hence they are increasing the application range of the sweetener.
Competitive Landscape with Key Players:
Key Market Segmentation:
Breakup by Extract Type:
Breakup by End Use:
Breakup by Region:
Note: Should you require specific information not included in the current report, we are pleased to offer customization options to meet your needs.
About Us:
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
Contact US:
IMARC Group
134 N 4th St. Brooklyn, NY 11249, USA
Email: [email protected]
Tel No:(D) +91 120 433 0800
United States: +1-631-791-1145
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