Social Media Content Packs – Stay Active Without Lifting a Finger!
Written by Flo Web Design » Updated on: June 25th, 2025
Irish businesses tend to concentrate when thinking about the web design in terms of appearance, speed, and mobile friendliness. But there is one more equally relevant and left aside aspect accessibility.
Accessibility is a layman terminology which entails making your web site usable to all including the disabled. This also entails the blind or the visually impaired, hearing impaired, limitedly mobility, even a period of temporary impairment such as a cast on an arm.
By 2025, accessibility on websites is no longer a good-to-have. It is not only the right thing, and a clever business decision, but it can also assist your SEO (Search Engine Optimisation) too.
This guide will talk through the reason accessibility is important, what is involved and how it can help your brand and your balance sheet if your business has presence in Ireland.
In Ireland one out of every seven individuals is living with disability of one kind or the other. It is more than 600,000 potential customers. Creating a user friendly web site indicates that your company is interested in inclusion and equal opportunity in your business.
An accessible site created specifically allows elimination of digital barriers to the benefit of all users:
• Navigate easily
• Make out reading
• Understand information
• Engage in your services
As much as it is the screen-friendly navigation help or the adequate contrast in case of colour-blind visitors, each step of improvement counts.
Although Ireland is already adhering by EU requirements following the Web Accessibility Directive, ideas of digital inclusion are increasing. The websites of the public bodies already need to correspond to the standards of the accessibility, and the same standards will be harsher to the private enterprises in the nearest future.
A present-day move to enable your site leads to leading the game with regard to compliance, as well as preventing hefty litigation down the road.
Google is focused on user experience, and accessible websites have an improved one. Such accessibility features as alt text to illustrations, good headings and loading speed not only assist users with impairments but also increase the rank of your site on search engines.
Thus, by optimizing the accessibility, you will also make your site search engine friendly.
Accessibility does not imply eliminating the design. As a matter of fact, we hold that good design is accessible design at Flo Web Design.
Among the few factors we consider in constructing or revising websites to make them accessible include:
Menus have to be simple to locate and navigate (via a mouse, keyboard, and or assistive device). The rational arrangement of the site enables users to locate what they want soon.
Not all users have the capability of using a mouse. A user-friendly site provides possibilities to navigate it via keyboard only (tab, enter, arrows and so on).
Highly contrasting text and background makes the design easier to read even with impaired vision, and it also makes everything easier on the eyes.
All of the significant images must include the so-called alt text to be read out by the screen reader and inform the visually impaired users about what is presented.
Text must scale clearly on mobile and enable user to zoom in without losing layout and content.
Videos must also have captions so deaf and hard-of-hearing users can still consume useful information and they come in handy to those watching soundless videos.
Include proper heading tags (H1, H2, H3, etc…) in order that screen readers and search engines can recognize the levels of your content.
And it is not a technical checklist of boxes to tick, these are actual improvements that can actually be used by real people. And your site will have to change with user expectations also.
Accessibility pays back way more than compliance:
This will make your business accessible to more customers since, in making it accessible to all, you target the entire accessible store of customers.
It makes you gain loyal customers and earn you a positive word of mouth as people will term you as an inclusive business. Individuals uphold brands that depict the same values.
A usable site is friendly to navigate, hence people will likely use it, visit some pages, and even act on it.
Easier usage results in intent levels and completed tasks -such as a booking, buying, or enquiry.
Flo Web Design expertises in customised web design-that is, we do not only design templates, but we design websites according to your business goals audience and values.
It takes in accessibility.
Our design team works with:
• Mobile-first responsiveness
• Intuitive easy to use designs
• Practicable coding
• Content layout structures that are easily updated
If you are creating a site scratch or refreshing an old one, we will make the digital experience beautiful and also inclusive.
We also assist customers with sustaining accessibility in the long term since accessibility is not a short term solution. When you create new content, blog posts, or new images we can assist you to make them usable and compliant.
Website accessibility does not involve checking off a legal claim and joining a bandwagon. It has to do with respecting and valuing all users, no matter what they are doing to your web site.
By 2025, the availability to customers will be something that Irish firms will have to stop neglecting. It is also a pillar of user experience, brand reputation, or even the level of success in digital marketing.
Making accessible designs is not only the best practice but also helps with making business.
Ready to Make Your Website More Accessible?
Let Flo Web Design help you build or redesign your website with accessibility, performance, and your brand at the heart.
Contact us today for a free consultation and discover how inclusive design can help your business grow.
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