Written by Tushar Imarc » Updated on: November 19th, 2024
According to IMARC Group, the United States fruit juice market size is projected to exhibit a growth rate (CAGR) of 3.78% during 2024-2032.
The report has segmented the market by product type (100% fruit juice, nectars, juice drinks, concentrates, powdered juice, and others), flavor (orange, apple, mango, mixed fruit, and others), distribution channel (supermarkets and hypermarkets, convenience stores, specialty food stores, online retail, and others), and region.
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United States Fruit Juice Market Growth:
The growing awareness among consumers regarding the health benefits of consuming fruit juice is primarily driving the growth of the United States fruit juice market. Moreover, the shifting consumer preferences from carbonated drinks to healthier beverages, such as fruit juice, are further catalyzing the market growth.
Additionally, the escalating demand for convenient and ready-to-drink (RTD) products, owing to the busy schedules of individuals, is also augmenting the market for fruit juice in the United States. Besides this, several leading manufacturers are launching fruit juices with no colors, preservatives, or artificial additives, which is acting as another significant growth-inducing factor.
United States Fruit Juice Market Segmentation:
Breakup by Product Type Insights:
• 100% Fruit Juice
• Nectars
• Juice Drinks
• Concentrates
• Powdered Juice
• Others
The report has provided a detailed breakup and analysis of the market based on the product type. This includes 100% fruit juice, nectars, juice drinks, concentrates, powdered juice, and others.
Breakup by Flavor Insights:
• Orange
• Apple
• Mango
• Mixed Fruit
• Others
A detailed breakup and analysis of the market based on the flavor have also been provided in the report. This includes orange, apple, mango, mixed fruit, and others.
Breakup by Distribution Channel Insights:
• Supermarkets and Hypermarkets
• Convenience Stores
• Specialty Food Stores
• Online Retail
• Others
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, convenience stores, specialty food stores, online retail, and others.
Breakup by Regional Insights:
• Northeast
• Midwest
• South
• West
The report has also provided a comprehensive analysis of all the major regional markets, which include Northeast, Midwest, South, and West.
United States Fruit Juice Market Trends:
Apart from this, the emerging trend towards clean label products with minimal processing and no added sugars or artificial ingredients is further propelling the growth of the United States fruit juice market. Additionally, the launch of fruit juices in unique flavors fortified with functional ingredients, like probiotic bacteria, Omega-3, bioactive compounds, etc., is also stimulating the market growth.
In line with this, the introduction of exotic and tropical flavors, owing to the elevating influence of multicultural cuisines, is also contributing to the market growth. Moreover, numerous other factors, including the growing availability of fruit juices across online and offline retail channels, ongoing R&D activities to improve product packaging techniques, and the inflating spending capacities of individuals, are anticipated to propel the growth of the United States fruit juice market in the coming years.
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