Why Businesses Choose Android Over iOS for App Development

Written by Mathew Paul  »  Updated on: May 14th, 2025



In today’s fast-paced digital world, mobile apps have become essential tools for businesses. Whether it's for customer engagement, operational efficiency, or brand visibility—mobile applications are driving the growth of many enterprises. One major decision that every business needs to make during this journey is choosing between Android and iOS for their app development.

While both platforms have their own strengths, many businesses are increasingly choosing Android over iOS. In this article, we’ll explore the reasons behind this preference, supported by real-world insights, and explain how our team at Arobit can help bring your Android app idea to life.

1. Wider Market Reach

One of the biggest advantages of developing an Android app is its global reach. Android dominates the smartphone market, holding over 70% of the global mobile OS market share.

What this means for businesses:

  • Greater access to emerging markets like India, Southeast Asia, Latin America, and Africa.
  • Ability to target a more diverse customer base.
  • Higher potential for user acquisition, especially in developing economies.

2. Device Variety and Flexibility

Android runs on thousands of devices from different manufacturers including Samsung, Xiaomi, OnePlus, Oppo, and more. This offers greater flexibility for businesses in terms of hardware compatibility and pricing.

Benefits include:

  • Apps can be designed for a wide range of screen sizes and devices (from budget to premium).
  • Better scalability across different market segments.
  • Opportunity to reach users using tablets, smart TVs, wearables, and even automotive systems.

3. Customization and Open-Source Advantage

Android is built on open-source technology, which means developers have the freedom to customize features and integrate third-party tools more easily than on iOS.

Why this matters:

  • Businesses can build highly customized apps tailored to unique requirements.
  • Easier integration with existing software and systems.
  • More room for innovation in terms of UI/UX design and functionality.

4. Faster App Approval and Easier Publishing

Compared to Apple’s App Store, Google Play Store has a faster and more lenient app approval process.

As a result:

  • You can launch your app quickly and reach users faster.
  • Less time spent waiting for approval helps with agile development and updates.
  • Easier A/B testing and quicker iterations based on feedback.

5. Lower Development Costs

Due to the flexibility of the Android platform and the availability of tools and libraries, Android app development is often more cost-effective.

Contributing factors:

  • Open-source SDKs reduce licensing and infrastructure costs.
  • Larger developer community for faster problem-solving.
  • Suitable for MVP (Minimum Viable Product) development at reduced costs.

6. Better Integration with Google Services

Android seamlessly integrates with the Google ecosystem—Gmail, Maps, Drive, Google Ads, Analytics, Firebase, and more.

This helps businesses to:

  • Utilize Google tools for marketing, analytics, and productivity.
  • Enhance app functionality through Google APIs.
  • Deliver a connected experience for Android users.

How Arobit Can Help with Android App Development

At Arobit, we understand that every business has unique needs. As an experienced android app development company, we bring deep industry knowledge, technical expertise, and a collaborative approach to each project.

What we offer:

  • Custom Android App Development tailored to your business model.
  • UI/UX Design focused on user engagement and simplicity.
  • Testing & Quality Assurance to ensure performance across devices.
  • Maintenance & Support to keep your app updated and bug-free.
  • Expertise across industries including eCommerce, healthcare, finance, education, and more.

Looking to bring your idea to life? Explore our full range of android app development services and speak to our experts today.

Tips for Businesses Planning Android App Development

If you are considering building an Android app, here are a few tips to guide your journey:

  • Start with a clear roadmap: Understand your business goals, target audience, and essential features.
  • Choose the right development partner: Work with a reliable team that understands both technology and your industry.
  • Invest in UI/UX: First impressions matter. A user-friendly interface can make or break your app.
  • Prioritize security: Protect user data with strong encryption and secure coding practices.
  • Plan for updates: Regular updates based on feedback keep your app competitive.

Frequently Asked Questions (FAQs)

1. Is Android app development cheaper than iOS?

Yes, Android development is generally more cost-effective due to open-source tools and a wider developer base.

2. Can I build an app for both Android and iOS later?

Absolutely. Many businesses start with Android due to its broader market reach and later expand to iOS based on demand.

3. How long does it take to build an Android app?

The timeline depends on the complexity of your app. On average, it can take 2 to 6 months from planning to launch.

4. How do I monetize my Android app?

 You can monetize through in-app purchases, subscriptions, ads, or a paid version of your app.

5. Do I need to update the app regularly?

 Yes, regular updates are important to fix bugs, improve performance, and stay relevant to user needs.

Final Thoughts

Choosing Android over iOS is not just a technical decision—it’s a strategic one. With its massive user base, lower entry costs, and flexibility, Android offers a powerful platform for businesses looking to grow through mobile technology.



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