Visual social media AI planner for creators and teams
Planoly is a visual social media AI planner and scheduler tailored for creators and small teams who prioritize grid-first Instagram, Pinterest, and short-form content workflows. It combines visual drag-and-drop planning, Link-in-bio commerce features, and caption/hashtag helpers under a freemium pricing model (paid tiers start at roughly $11/month, approx.). Ideal for social managers and creators seeking visual curation with accessible paid tiers.
Planoly is a visual planning and scheduling tool for social media that helps creators and teams design feed layouts, schedule posts, and manage captions and link-in-bio pages. Its primary capability is a drag-and-drop visual grid planner with native scheduling and auto-posting for Instagram, Pinterest and TikTok, plus analytics and a Linkit link-in-bio product. Planoly differentiates by pairing commerce-focused link pages with visual content planning, serving influencers, small agencies, and e-commerce brands. Pricing is accessible via a Free tier and multiple paid plans (paid plans start at approximately $11/month; prices noted as approx.).
Planoly began as an Instagram-first visual planner and has since positioned itself as a commerce-aware social scheduling platform focused on creators and small teams. Founded to solve the problem of designing coordinated Instagram grids, Planoly extended into multi-channel scheduling (Pinterest and TikTok) while keeping a visual-first UX. The core value proposition is a calendar + drag-and-drop grid that lets users preview a feed, queue posts, and attach captions, hashtags, first-comments and link destinations.
The product emphasizes creator monetization via a link-in-bio storefront and product tagging features built into Planoly's Linkit and Shop tools. Key features include the Visual Planner that lets you drag images to reorder an Instagram grid and preview before posting, with support for Stories and Reels scheduling. Planoly provides Auto-Post capability for Instagram, Pinterest and TikTok (auto-post availability depends on account type and platform permissions).
Its Linkit link-in-bio page lets creators publish shoppable grids and multiple links with product tagging; Linkit pages can include images, external links and shop tiles. Planoly also offers Caption and Hashtag management: save reusable hashtag groups, draft captions, and schedule the "first comment" to auto-post with the caption. Analytics cover engagement metrics, best-time suggestions and top-performing posts over selectable date ranges.
Pricing comes as a freemium model: a Free plan exists with limited scheduling capacity and a single link-in-bio (limits vary; see site). Paid tiers (prices noted here are approximate): Solo or Starter plans begin around $11-$15/month for more scheduled posts, additional social profiles and access to Linkit customization; Growth or Professional tiers (approx $25-$39/month) add team seats, expanded analytics and shoppable features; Enterprise/custom plans provide SSO and dedicated onboarding. The Free tier limits draft storage and scheduled posts; paid tiers remove core caps, add multi-profile scheduling, more Linkit pages, and team management features. (Prices and feature caps are approximate-check planoly.com for current billing.) Planoly is used by influencers designing curated Instagram feeds, social media managers scheduling multi-channel campaigns, and small e-commerce teams linking product pages to shoppable posts.
Example workflows: a social media manager uses Planoly to plan a month of Instagram grid posts and schedule auto-post Reels for consistent publishing; an e-commerce marketing lead creates a Linkit page and tags products to drive revenue from Instagram posts. Compared to Later, Planoly leans more on Link-in-bio commerce and grid preview; Later offers broader analytics and direct media library integrations, so choose based on commerce vs analytics priorities.
Three capabilities that set Planoly apart from its nearest competitors.
Which tier and workflow actually fits depends on how you work. Here's the specific recommendation by role.
Planoly is useful when one person needs faster output without adding a complex workflow.
Planoly should be tested for collaboration, quality control, permissions and repeatable results.
Planoly is worth buying only if the pilot shows measurable time savings or quality gains.
Current tiers and what you get at each price point. Verified against the vendor's pricing page.
| Plan | Price | What you get | Best for |
|---|---|---|---|
| Free | Free | Limited scheduled posts, 1 Linkit page, single user, basic analytics | Individual creators testing the platform |
| Solo / Starter (approx.) | Approx $11/month | More scheduled posts, 2-3 social profiles, expanded Linkit options | Solo creators needing regular scheduling |
| Growth / Professional (approx.) | Approx $29/month | Team seats, advanced analytics, shoppable Linkit, more profiles | Small teams and brands scaling content |
| Enterprise / Custom | Custom | SSO, onboarding, custom quotas and SLAs | Larger teams requiring SSO and custom support |
Scenario: A small team uses Planoly on one repeated workflow for a month.
Planoly: Free | Freemium | Paid | Enterprise ·
Manual equivalent: Manual review and execution time varies by team ·
You save: Potential savings depend on adoption and review time
Caveat: ROI depends on adoption, usage limits, plan cost, output quality and whether the workflow repeats often.
The numbers that matter — context limits, quotas, and what the tool actually supports.
What you actually get — a representative prompt and response.
Choose Planoly over Later if you prioritize a visual grid preview and link-in-bio commerce integration for creators and small e-commerce brands.
Head-to-head comparisons between Planoly and top alternatives:
Real pain points users report — and how to work around each.