Australia E-Commerce Market Size, Share, Trends, Growth, and Forecast 2024-2032

Written by Jatin Imarc  »  Updated on: October 28th, 2024

IMARC Group, a leading market research company, has recently released a report titled “Australia E-Commerce Market Report by Type (Home Appliances, Apparel, Footwear and Accessories, Books, Cosmetics, Groceries, and Others), Transaction (Business-to-Consumer, Business-to-Business, Consumer-to-Consumer, and Others), and Region 2024-2032.” The study provides a detailed analysis of the industry, including the Australia E-Commerce market share, size, trends, growth, and forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market.

How Big is the Australia E-Commerce Market?

The Australia e-commerce market size is projected to exhibit a growth rate (CAGR) of 13.20% during 2024-2032.

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Australia E-Commerce Market

Technological advancements as well as evolving consumer shopping behaviors are the factors responsible for the growth of the Australia e-commerce market. Additionally, the market is bolstered by the rising use of mobile commerce, as more consumers utilize smartphones and tablets to shop online. This convenience is supplemented by the widespread usage of high-speed internet and the increasing proliferation of smartphones, which have become indispensable instruments for everyday transactions. Moreover, the rise of social commerce, where consumers purchase directly through social media platforms, is gaining traction, leveraging the power of social networks to drive sales.

Another key driver of the e-commerce market in Australia is the enhanced logistics and delivery infrastructure. Fast and dependable shipping choices, such as same-day or next-day delivery, have become common expectations among customers, leading e-commerce businesses to invest in innovative logistics solutions, which are functioning as another growth-inducing element. Furthermore, the expansion of click-and-collect services, where customers can order online and pick up in-store, is also gaining popularity, providing flexibility and convenience. The COVID-19 pandemic has significantly accelerated the shift towards online shopping, as lockdowns and social distancing measures prompted consumers to rely more on e-commerce for their shopping needs. In line with this, the surge in online grocery shopping and the increased demand for home entertainment and fitness products highlight this trend, which is anticipated to drive the Australia e-commerce market over the forecasted period.

Australia E-Commerce Market Segmentation:

Breakup By Type:

• Home Appliances

• Apparel, Footwear and Accessories

• Books

• Cosmetics

• Groceries

• Others

Breakup By Transaction:

• Business-to-Consumer

• Business-to-Business

• Consumer-to-Consumer

• Others

Breakup By Region:

• Australia Capital Territory & New South Wales

• Victoria & Tasmania

• Queensland

• Northern Territory & Southern Australia

• Western Australia

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Key Highlights of the Report:

• Market Performance (2018-2023)

• Market Outlook (2024-2032)

• Market Trends

• Market Drivers and Success Factors

• Impact of COVID-19

• Value Chain Analysis

• Comprehensive mapping of the competitive

If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.

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