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Written by IMARC GROUP » Updated on: July 14th, 2025
Market Overview:
The glamping market is experiencing rapid growth, driven by demand for unique, experience-driven travel, rise of eco-tourism and sustainable practices, and increased investments by hospitality brands. According to IMARC Group's latest research publication, "Glamping Market Size, Share, Trends and Forecast by Type, Age Group, Size, and Region, 2025-2033", The global glamping market size was valued at USD 3.6 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 9.3 Billion by 2033, exhibiting a CAGR of 11.16% during 2025-2033.
This detailed analysis primarily encompasses industry size, business trends, market share, key growth factors, and regional forecasts. The report offers a comprehensive overview and integrates research findings, market assessments, and data from different sources. It also includes pivotal market dynamics like drivers and challenges, while also highlighting growth opportunities, financial insights, technological improvements, emerging trends, and innovations. Besides this, the report provides regional market evaluation, along with a competitive landscape analysis.
Grab a sample PDF of this report: https://www.imarcgroup.com/glamping-market/requestsample
Our report includes:
People are craving vacations that feel special and immersive, and glamping delivers by blending luxury with nature. A recent report noted that 16 million households now identify as glampers, showing a strong shift toward this hybrid travel style. Travelers want Instagram-worthy stays like treehouses or safari tents, which offer adventure without sacrificing comfort. This demand is especially high among younger travelers, with 78% of glamping guests preferring it over traditional camping for its unique vibe. Companies like Glamping Hub are capitalizing on this, expanding their listings to include vineyard retreats and farm stays. The push for memorable experiences is driving bookings, especially in regions like Southeast Asia and Africa, where exotic destinations add to the appeal.
Sustainability is a big deal for today’s travelers, and glamping sites are stepping up with eco-friendly practices that attract green-conscious guests. Many sites now use renewable energy, locally sourced materials, and waste reduction strategies to minimize their environmental impact. For example, operators like Luxeglamp Eco-Stay are integrating solar power and composting systems into their setups. This aligns with a growing consumer preference for sustainable tourism, with some studies showing that 28% of glamping bookings are influenced by eco-credentials. Government initiatives, like those in Australia promoting eco-tourism, are also boosting the industry by offering grants for sustainable infrastructure. This focus on green practices not only draws environmentally aware travelers but also positions glamping as a leader in responsible hospitality.
Big players in the hospitality world are jumping into glamping, pouring money into unique accommodations to capture this booming market. Hotel brands are expanding into emerging regions like India and the Middle East, with companies like Huttopia North America adding new sites featuring cabins and pods. A report highlighted that global investments in glamping are surging, with millions flowing into developing high-end sites. This influx is creating more options for travelers, from stargazing domes to luxury tents at music festivals. The involvement of established brands brings better infrastructure and marketing, making glamping more accessible. For instance, Pitchup reported a 100% spike in cabin bookings in recent data, showing how these investments are meeting a clear demand for upscale outdoor stays.
Glamping is evolving beyond fancy tents, with agritourism and astrotourism taking center stage. Farm stays and vineyard retreats are booming, offering guests hands-on experiences like harvesting or wine tastings. Hipcamp data shows a record demand for these immersive stays, with bookings for rural glamping sites soaring. Astrotourism is also trending, with stargazing trips in remote locations gaining traction for their unique appeal. Sites equipped with telescopes or open-roof domes are popping up in places like Australia and Africa. These experiences cater to travelers seeking meaningful connections with nature and culture, with 78% of glampers prioritizing unique activities over traditional camping, making these niche offerings a major draw.
Glamping is getting a high-tech upgrade, blending luxury with cutting-edge conveniences. Operators like GargTent are integrating smart features like app-controlled lighting, climate systems, and even Wi-Fi-enabled tents for remote work. Recent data shows that online booking platforms are driving growth, with online reservations growing faster than offline ones due to their ease and accessibility. Guests can now customize their stays through apps, choosing add-ons like guided tours or gourmet meals. This tech focus appeals to younger travelers, with social media influencing 33% of bookings among 18- to 32-year-olds. By combining nature with modern comforts, glamping sites are redefining outdoor travel, making it seamless and appealing for tech-savvy adventurers.
Glamping at music festivals is becoming a hot trend, offering a comfy upgrade for multi-day events. Festival-goers can opt for luxury tents or pods with real beds and private bathrooms, a far cry from basic camping. Recent figures show that glamping options at festivals are seeing a surge, with operators like MORE TENT Technology reporting increased demand for pre-set luxury tents. In Australia, for example, safari-style glamping tents are a hit at festivals, providing a premium experience at reasonable prices. This trend is fueled by the growing number of global music events, with glamping enhancing the festival vibe for 51% of attendees who value comfort. It’s a win-win, blending adventure with convenience for a memorable experience.
Leading Companies Operating in the Global Glamping Market Industry:
Glamping Market Report Segmentation:
Analysis by Type:
• Cabins and Pods
• Tents
• Yurts
• Treehouses
• Others
Analysis by Age Group:
• 18-32 years
• 33-50 years
• 51-65 years
• Above 65 years
Analysis by Size:
• 4-Person
• 2-Person
• Others
Regional Insights:
Research Methodology:
The report employs a comprehensive research methodology, combining primary and secondary data sources to validate findings. It includes market assessments, surveys, expert opinions, and data triangulation techniques to ensure accuracy and reliability.
Note: If you require specific details, data, or insights that are not currently included in the scope of this report, we are happy to accommodate your request. As part of our customization service, we will gather and provide the additional information you need, tailored to your specific requirements. Please let us know your exact needs, and we will ensure the report is updated accordingly to meet your expectations.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
Contact Us:
IMARC Group
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