Written by Open Symmetry » Updated on: May 02nd, 2025
In today’s fast-paced, target-driven market, businesses can’t afford to operate on guesswork—especially when it comes to managing sales performance. That’s where Open Symmetry steps in.
At Open Symmetry, we help organizations transform their sales operations through smarter strategies, world-class technology implementation, and deep expertise in Sales Performance Management (SPM). But what does SPM mean? And why does it matter for your business?
Let’s explore how Open Symmetry is making an impact—from Atlanta to Amsterdam, Austin to Boston, and beyond.
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What Is SPM and Why Should You Care?
Sales Performance Management (SPM) is a suite of tools and strategies that allow companies to design, implement, and optimize their sales incentive programs. If you're wondering, "what is SPM" or even "what does SPM mean," it’s time to get familiar with the concept.
At its core, SPM helps organizations align their sales teams with business objectives through transparent, measurable, and motivating incentive plans. This not only boosts productivity but also improves employee satisfaction and revenue growth.
👉 Learn more in-depth about what is SPM and what does SPM mean in our featured blog and webinar.
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Elevating Sales Performance in Atlanta
Atlanta is a booming hub for corporate growth—and your sales team should keep pace. At Open Symmetry, we offer tailored solutions for sales performance in Atlanta, helping businesses implement performance metrics, commission automation, and smarter reporting systems.
From Fortune 500 companies to fast-growing startups, we help Atlanta-based businesses elevate performance and scale with precision.
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Leading Sales Performance Management in Austin
Everything’s bigger in Texas—including sales teams. That’s why our focus on sales performance management in Austin is helping enterprises get serious about performance optimization.
Whether you’re building compensation plans or integrating new SPM platforms, our team in Austin is your go-to partner for maximizing returns through data-driven strategy, technical expertise, and top-tier technology solutions.
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SPM on the Global Stage: SAP SPM in the Netherlands
Europe’s business climate is thriving—and so is the need for smarter performance management. Our expertise in SAP SPM in the Netherlands helps global organizations implement and optimize SAP-based SPM platforms.
From compliance to scalability, our Amsterdam-based experts guide you through every step of your SAP SPM journey to ensure alignment with your global goals.
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Boston is Booming with Varicent ICM
In the innovation-driven city of Boston, we’re seeing a massive uptick in the adoption of Varicent’s Incentive Compensation Management (ICM) platform. We specialize in deploying and customizing Varicent ICM in Boston to help businesses fine-tune compensation plans and unlock team potential.
With Boston’s competitive market, it’s more important than ever to invest in intelligent performance management. Let us help you lead the charge.
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How Open Symmetry Stands Apart
We’re not just consultants—we’re your partners in transformation. Here's why companies around the world trust Open Symmetry:
• Proven Global Experience: We’ve worked with over 600 clients across 20+ industries.
• Technology Expertise: We know the ins and outs of platforms like SAP, Varicent, Xactly, Anaplan, and more.
• Customization & Strategy: One-size-fits-all doesn’t work in SPM. We tailor every solution to your business goals.
• End-to-End Support: From strategy and design to deployment and ongoing management, we’re with you every step of the way.
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Your Journey Starts Here
You might be asking yourself: Is it time to rethink how we motivate our sales teams? Are we tracking the right metrics? Do we have visibility into what’s working and what’s not?
If those questions strike a chord, then it’s time to explore what Open Symmetry can do for you.
💡 Dive deeper with our exclusive webinar and blog that breaks down the full spectrum of SPM—what it is, how it works, and why it matters.
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Ready to Optimize? Let’s Talk.
Whether you’re in Atlanta, Austin, the Netherlands, or Boston, Open Symmetry brings decades of insight to your doorstep. From implementing powerful tools like SAP and Varicent to helping you understand what makes a winning compensation plan, we’re here to help you outperform.
Let’s transform your sales performance—starting now.
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