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Written by Sam » Updated on: July 22nd, 2025 39 views
India Dietary Supplements Market 2025-2033
According to IMARC Group's report titled "India Dietary Supplements Market Report by Product Type (Vitamin and Mineral Dietary Supplements, Herbal Dietary Supplements, Protein Dietary Supplements, and Others), Form (Tablets, Capsules, Powders, Liquids, Soft Gels, Gel Caps), Distribution Channel (Pharmacies and Drug Stores, Supermarkets and Hypermarkets, Online Channels, and Others), Application (Additional Supplements, Medicinal Supplement, Sports Nutrition), End-Use (Infant, Children, Adults, Pregnant Women, Old-Aged), and Region 2025-2033", the report offers a comprehensive analysis of the industry, including market share, growth, trends, and regional insights.
How Big is the India Dietary Supplements Industry ?
The dietary supplements market in India was valued at INR 178.6 Billion in 2024 and is projected to grow to INR 557.7 Billion by 2033, with an expected compound annual growth rate (CAGR) of 12.82% from 2025 to 2033.
India Dietary Supplements Market Trends:
The Indian dietary supplements sector is currently expanding at a pronounced rate, propelled by heightened public awareness of health and a broadening commitment to preventive wellness. A growing segment of consumers is turning to vitamin, mineral, and herbal products to remedy nutrient shortfalls and strengthen immune function. Concurrently, the proliferation of e-commerce distribution has widened the market’s reach, making supplements easier to obtain throughout the country. Rising levels of urbanization coupled with fast-paced daily schedules have heightened demand for convenient nutrition solutions; products like protein isolates and daily multivitamins have become daily staples for many.
Influenced by targeted social media campaigns and high-profile endorsements, younger demographics—particularly millennials and members of Generation Z—exhibit distinctive buying patterns aligned with perceived wellness trends. The market is also responding to a clear preference for plant-based and organic formulations, underscoring a collective drive for transparency, sustainability, and clean-label ingredients. Innovations in delivery forms, including chewable gummies and effervescent tablets, are further broadening adoption, appealing to both pediatric and geriatric consumers. Finally, the rising incidence of chronic, lifestyle-related conditions—most notably diabetes and obesity—has heightened the search for tailored dietary supplements designed to support preventive and curative efforts.
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India Dietary Supplements Market Scope and Growth Analysis:
The Indian dietary supplements sector is positioned for substantial growth, underwritten by climbing disposable incomes and a swelling middle class. An intensified emphasis on wellness and fitness, reinforced by government nutrition programs, is fuelling market traction. An ageing demographic is further heightening demand for supplements targeting bone density and joint integrity. Concurrently, advancements in personalized nutrition are enabling firms to deliver tailor-made supplement regimens aligned with specific health profiles. The ongoing proliferation of retail pharmacies and wellness outlets in Tier 2 and Tier 3 markets is extending operational reach and consumer accessibility.
The nutraceutical domain is attracting vigorous capital infusion, with domestic and foreign players alike rolling out innovations to serve a broad spectrum of consumer preferences. Heightened interest in sports nutrition is generating demand for protein and amino-acid formulations among competitive athletes and a wider fitness cohort. With escalating R&D into functional ingredients, the sector is positioned for enduring expansion, buoyed by shifting consumer behaviours and a progressively fortified distribution framework.
By the IMARC Group, the Top Competitive Landscapes Operating in the Industry:
India Beauty and Personal Care Market Segmentation:
The market report offers a comprehensive analysis of the segments, highlighting those with the largest India beauty and personal care market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.
Breakup by Product Type:
Vitamin and Mineral Dietary Supplements account for the majority of the market share
Breakup by Form:
Tablets holds the largest share of the industry
Breakup by Distribution Channel:
Pharmacies and Drug Stores represents the leading market segment
Breakup by Application:
Additional Supplements exhibit a clear dominance, accounting for the largest India dietary supplements market share
Breakup by End-Use:
Regional Analysis:
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Other Key Points Covered in the Report:
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.
IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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