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India Fragrances Market Size, Growth, Demand, Top Companies and Forecast 2024-2032

Written by Deepakmishra  »  Updated on: June 17th, 2025  »  195 views

Fragrances Market- India

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 14.50% (2024-2032)

The India fragrances market is growing rapidly, driven by rising disposable incomes, evolving consumer preferences, and urbanization. According to the latest report by IMARC Group, the market is projected to grow at a CAGR of 14.50% from 2024 to 2032.

India Fragrances Market Trends and Drivers:

Increasing Demand for Personal Grooming Products

  • Rising consumer interest in premium perfumes, deodorants, and body mists.

Influence of Western Lifestyles

  • Adoption of Western grooming habits leading to a broader fragrance market.

Youth Demographic Engagement

  • Younger consumers experimenting with scents and viewing fragrances as essential.

Expansion of Retail and E-Commerce

  • Greater accessibility to a diverse range of domestic and international fragrance brands.

Shift Towards Organic Ingredients

  • Growing preference for eco-friendly, plant-based fragrances amid health concerns over synthetic chemicals.

Introduction of Natural and Ayurvedic Fragrances

  • Manufacturers responding to the demand for clean-label products.

Popularity of Niche and Luxury Perfumes

  • Increased consumer interest in unique and personalized scent experiences.

Rise of Gender-Neutral Fragrances

  • Fragrances appealing to a broader audience reflecting evolving societal norms.

Innovations in Scent Formulation and Packaging

  • Continued development of sustainable and customizable fragrance options expected to drive market growth.

India Fragrances Market Industry Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest fragrance market size in India. It includes forecasts for the period 2024-2032 and historical data from 2018-2023 for the following segments.

Breakup by Type:

  • Natural
  • Synthetic

Breakup by Application:

  • Cosmetics and Toiletries
  • Fine Fragrances
  • Soap and Detergents
  • Household Products
  • Others

Breakup by Distribution Channel:

  • B2B
  • B2C

Breakup by Region:

  • South India
  • North India
  • West & Central India
  • East India

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

Key highlights of the Report:

  • Market Performance (2018-2023)
  • Market Outlook (2024-2032)
  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Strategic Recommendations
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us:

IMARC Group

134 N 4th St. Brooklyn, NY 11249, USA

Email: [email protected]

Tel No:(D) +91 120 433 0800

United States: +1-631-791-1145


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