India Haircare Market Report 2024-2032, Industry Trends, Segmentation and Forecast Analysis

Written by Deepakmishra  »  Updated on: September 05th, 2024

India Haircare Market Overview

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 11.60% (2024-2032)

The India haircare market is driven by rising consumer awareness, product innovation, and increasing demand for natural ingredients. According to the latest report by IMARC Group, the market is projected to grow at a CAGR of 11.60% from 2024 to 2032.

India Haircare Market Trends and Drivers:

Growing awareness of consumers, increasing disposable incomes and the impact that social media has on consumers are among the causes behind the rapid growth of the India hair care market. Additionally, consumers are becoming conscious of the need for haircare products that are able to cater to a variety of hair types and conditions and a greater focus on appearance and personal hygiene.

This shift in the behavior of customers is increasing the demand for a variety of products for hair care, including shampoos conditioners, hair oils, conditioners serums, hair oils, and masks. Additionally, the trend towards organic and natural products is especially prevalent, as consumers are looking for products that do not contain harmful ingredients. This has led to an increase in the popularity of natural and Ayurvedic hair care brands that utilize traditional Indian ingredients that are known for their health advantages.

The advancement of technology and the development of new products are also major elements driving the India market for hair care. Furthermore businesses invest into research and development to develop products specifically designed to tackle hair problems like hair fall, dandruff and premature graying. The growing popularity of e-commerce has also boosted market growth, as they provide easy access to a broad range of haircare products, such as exclusive and international brands for consumers all over the nation.

In addition social media influencers and beauty bloggers play an important part in shaping the preferences of consumers in driving the fashion trends frequently promoting new products and posting hair care routines. Alongside this, the increasing pace of life and urbanization have driven the need for easy, multifunctional haircare solutions which save time and energy that is expected to increase the India haircare market in the foreseeable time.

India Haircare Market Industry Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

  • Shampoo
  • Hair Color
  • Conditioner
  • Hair Styling Products
  • Others

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Convenience Stores
  • Online Retailers
  • Others

Breakup by Regional:

  • North India
  • West and Central India
  • South India
  • East and Northeast India

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

Key highlights of the Report:

  • Market Performance (2018-2023)
  • Market Outlook (2024-2032)
  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Strategic Recommendations
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us:

IMARC Group

134 N 4th St. Brooklyn, NY 11249, USA

Email: [email protected]

Tel No:(D) +91 120 433 0800

United States: +1-631-791-1145


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