Male Grooming Products Market Size, Share, Growth, Demand and Business Statistics 2024-2032

Written by Mark Smith  »  Updated on: July 15th, 2024

The latest report by IMARC Group, titled ‘Male Grooming Products Market: Global Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2024-2032,' offers a comprehensive analysis of the male grooming products market overview. The report also includes competitor and regional analysis, along with a breakdown of segments within the industry.

The global male grooming products market size reached US$ 85.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 148.9 Billion by 2032, exhibiting a CAGR of 6.3% during 2024-2032.

Male Grooming Products Market Trends:

The global market is primarily driven by the increasing awareness about personal grooming and hygiene among men. In line with this, the widespread availability of diverse and affordable grooming products is also providing an impetus to the market. Moreover, the considerable rise in disposable incomes is also acting as a significant growth-inducing factor for the market. In addition to this, the expanding urban population resulting in higher spending on grooming products is resulting in a higher investment in premium, high-end product variants.

Besides this, the growing demand for organic and natural products due to rising health consciousness is creating lucrative opportunities in the market. Also, the increasing influence of social media and celebrity endorsements is impacting the market positively. The market is further driven by the implementation of innovative marketing strategies and product packaging. Apart from this, easy product availability across online and offline organized retail channels is propelling the market.

Get a Sample Copy of this Report: https://www.imarcgroup.com/male-grooming-products-market/requestsample

Male Grooming Products Market Scope and Growth Analysis:

The scope of the global market is expanding as men's grooming becomes a crucial aspect of daily routines. The increasing trend towards personalized grooming solutions and subscription-based services is enhancing the market scope significantly. As per the market analysis, the introduction of multifunctional grooming products is opening new avenues for growth.

Additionally, the increasing focus on sustainable and eco-friendly product formulations is further broadening the market scope. Furthermore, the growing popularity of e-commerce platforms for purchasing grooming products is contributing to the extensive reach of these products. The continuous innovation in grooming technology and the development of advanced grooming tools are expected to further expand the market's horizon. Besides this, the rising trend of self-care and wellness among men is facilitating better product acceptance and usage. The increasing preference for premium grooming experiences is also driving the market forward. Some other aspects enhancing market scope include strategic collaborations, influencer marketing, and extensive promotional activities within the industry.

View Full Report with TOC & List of Figure: https://www.imarcgroup.com/male-grooming-products-market

Competitive Landscape:

The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.

  • Procter & Gamble Company
  • Unilever PLC/NV
  • Edgewell Personal Care Company
  • Beiersdorf AG
  • L’Óreal SA
  • Coty, Inc.
  • Natura Cosmeticos SA (NATURA)
  • PUIG
  • SL
  • Koninklijke Philips NV
  • Panasonic Corporation

Male Grooming Products Market Segmentation:

Our report has categorized the market based on region, product, price range and distribution channel.

Breakup by Product:

  • Male Toiletries
  • Electric Products
  • After Shave Lotions
  • Others

Breakup by Price Range:

  • Mass Products
  • Premium Products

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Pharmacy Stores
  • Online Stores
  • Others

Regional Insights:

  • North America (United States, Canada)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Others)
  • Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the report:

  • Market Performance (2018-2023)
  • Market Outlook (2024-2032)
  • Porter’s Five Forces Analysis
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain
  • Comprehensive Mapping of the Competitive Landscape

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact US:

IMARC Group
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Email: [email protected]
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