Cell-based Assay Market Size, Share, Growth Opportunity and Forecast Report 2025-2033

Written by Rahul Pal  »  Updated on: March 03rd, 2025

Cell-based Assay Market Size, Share, Growth Opportunity and Forecast Report 2025-2033

According to the latest report by IMARC Group, titled “Cell-based Assay Market Report by Product and Services (Consumables, Instruments, Services, Software), Technology (Automated Handling, Flow Cytometry, Label-Free Detection, High-Throughput Screening, and Others), Application (Drug Discovery, Basic Research, ADME Studies, Predictive Toxicology, and Others), End-User (Pharmaceutical and Biotechnology Companies, Academic and Government Institutions, Contract Research Organizations, and Others), and Region 2025-2033”, offers a comprehensive analysis of the industry, which comprises insights on the global cell-based assay market size. The report also includes competitor and regional analysis, and contemporary advancements in the global market.

The global cell-based assay market size reached USD 24.1 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 45.2 Billion by 2033, exhibiting a growth rate (CAGR) of 6.88% during 2025-2033. 

Global Cell-based Assay Market Dynamics:

Increasing Drug Discovery and Development Activities:

The expansion of the cell-based assays market is greatly enhanced by the increasing activities in drug development and discovery. Many pharmaceutical firms and biotechnology companies depend on cell-based assays for drug efficacy, mechanism of action, and toxicity evaluation. The growing burden of chronic diseases and increasing investment in medication development along with personalized medicine fuels the need for more sophisticated therapeutics, which in return increases the demand for advanced cell-based assays. These assays assist in drug development by providing relevant data under controlled conditions which is critical for shortening the duration and cost of drug development.

Advancements in Cell Culture Technologies and Automation:

The cell-based assay market is changing due to progress in cell culture methods and automation technology. New technologies like 3D cell cultures, organ-on-a-chip systems, and high-throughput screening are making it possible for scientists to perform more challenging and more realistically modeled assays. The automation of liquid handling, cell imaging, and data analysis makes it easier and quicker to perform cell-based assays, and improves consistency and productivity. These changes help speed-up research work and broaden the use of cell-based assays for new disciplines such as toxicology, testing and regenerative medicine.

Growing Focus on Personalized Medicine and Cancer Research:

The rise in demand for personalized medicine and cancer diagnosis and treatment development considerably contributes to the expansion of the market for cell-based assays. For example, cell based assays are critical for the discovery of targeted therapies and biomarkers, as well as for the assessment of immunotherapy effectiveness. Patient’s own cells and tissues used in these assays make it easier to study the disease's mechanisms and response to the drugs, which helps in designing specific treatment plans. There is increasing awareness of cancer biology and innovative cell based cancer therapies and its increasing need are propelling the development of sophisticated cell based assay systems.

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Global Cell-based Assay Market Trends:

Several major developments are being observed in the global cell-based assay market. One of the most noticeable is the rapid growth and acceptance of microfluidic-based cell assays. These platforms allow an unprecedented degree of control over the cellular environment which enables in vivo-like experiments with much more sensitive detection capabilities. The application of artificial intelligence and deep learning is improving cell based assay data analysis by allowing researchers to make sense of confounding datasets.

In addition, there is also an increasing emphasis on the development of simple and reliable cell based assays that can be rapidly adopted to non-expert users for regulatory purposes. There is also a more significant emphasis on the application of novel automated and more credible cell-based assays designed for humans, which is favorable to the research productivity growth.

By the IMARC Group, Some of the Top Competitive Landscape Operating in the Cell-based Assay Market are Given Below:

  • Becton, Dickinson and Company
  • Global Life Sciences Solutions USA LLC (DBA Cytiva)
  • Thermo Fisher Scientific Inc.
  • Merck Group
  • PerkinElmer Inc.       
  • Charles River Laboratories Inc.
  • Lonza Group Ltd.
  • Cell Signaling Technology   
  • Promega Corporation  
  • Cell Biolabs Inc.   
  • Eurofins DiscoverX Corporation
  • Bio-Rad Laboratories Inc.
  • Corning Inc.
  • F. Hoffmann-La Roche AG (Roche Holding AG)

Explore the Full Report with Charts, Table of Contents, and List of Figures: https://www.imarcgroup.com/cell-based-assays-market

Key Market Segmentation:

Breakup by Product and Services:

  • Consumables
    • Reagents and Media
    • Cells and Cell Lines
    • Probes and Labels 

  • Instruments 
    • Microplates 
    • Microplate Readers
    • High Throughput Screening
    • Liquid Handling Systems

  • Services 
  • Software 

Breakup by Technology:

  • Automated Handling
  • Flow Cytometry
  • Label-Free Detection
  • High-Throughput Screening
  • Others

Breakup by Application:

  • Drug Discovery
  • Basic Research 
  • ADME Studies 
  • Predictive Toxicology 
  • Others

Breakup by End-User:

  • Pharmaceutical and Biotechnology Companies
  • Academic and Government Institutions
  • Contract Research Organizations
  • Others

Regional Insights:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the Report:

  • Market Performance
  • Market Outlook
  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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