India Peanut Butter Market Trends, Outlook, Industry Report and Analysis 2024-2032

India Peanut Butter Market Overview

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 7.17% (2024-2032)

India's peanut butter market is expanding quickly, fueled by health trends and the rising demand for protein-rich foods. According to the latest report by IMARC Group, the market is projected to exhibit a growth rate (CAGR) of 7.17% during 2024-2032.

India Peanut Butter Market Trends and Drivers:

The inclining shift towards healthier eating habits as well as the growing need for protein-rich foods are the factors responsible for the growth of the India peanut butter market. Additionally, the market is propelling owing to its nutritious alternative to traditional spreads due to its high protein, fiber, and healthy fat content.

This trend is particularly strong among urban populations and fitness enthusiasts who are incorporating peanut butter into their diets for its energy-boosting properties. Moreover, the rising awareness of the benefits of plant-based proteins is further driving the demand for peanut butter, making it a staple in many Indian households.

Key trends shaping the India peanut butter market include product innovation and diversification, with manufacturers introducing a variety of flavors and formats to cater to diverse consumer preferences. In addition to this, from crunchy and creamy textures to flavored options like chocolate and honey, these innovations are broadening the appeal of peanut butter among different age groups, including children.

The market is also seeing a rise in organic and natural peanut butter products, catering to the demand for clean-label and chemical-free foods. Furthermore, the expansion of online retail channels and the increasing presence of peanut butter in modern trade outlets are making it more accessible to consumers across the country. Apart from this, the rising influence of Western food habits and the growing focus on health and wellness are expected to drive the continued growth of the India peanut butter market in the coming years.

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India Peanut Butter Market Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

• Crunchy Peanut Butter

• Smooth Peanut Butter

• Others

Breakup by Distribution Channel:

• Supermarkets and Hypermarkets

• Convenience Stores

• Online Stores

• Others

Breakup by Region:

• South India

• East India

• West and Central India

• North India

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

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Key Highlights of the Report:

• Market Performance (2018-2023)

• Market Outlook (2024-2032)

• Market Trends

• Market Drivers and Success Factors

• Impact of COVID-19

• Value Chain Analysis

• Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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