India Quick Service Restaurants Market Size, Share, Trends, Industry Analysis, Report By 2032

Quick Service Restaurants Market- India

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Growth Rate: 7.60% (2024-2032)

Market Size in 2023: USD 22.83 Billion

Market Size in 2032: USD 46.02 Billion

The India quick service restaurants market is growing rapidly, driven by changing consumer preferences, urbanization, and digital adoption. According to the latest report by IMARC Group, the market size reached USD 22.83 Billion in ​2023​. Looking forward, IMARC Group expects the market to reach USD 46.02 Billion by ​2032​, exhibiting a growth rate (CAGR) of 7.60% during ​2024-2032​.

India Quick Service Restaurants Market Trends and Drivers:

1. Increasing Demand for Convenient and Affordable Food

• Rising popularity of fast, ready-to-eat meals among young, urban consumers.
• Catering to busy lifestyles with affordable, quick food options.

2. Expansion of International and Domestic QSR Brands

• Rapid growth of global QSR brands in India.
• Expansion of local chains contributing to market growth.

3. Rise of Digital Platforms and Food Delivery Services

• Easier access to meals through mobile apps and online ordering.
• Boost in demand for home delivery services.

4. Health-Conscious Consumer Trends

• Growing focus on healthier menu options like salads, wraps, and grilled foods.
• QSR brands adapting to health-conscious consumer demands.

5. Technological Integration in Customer Experience

• Adoption of digital payment systems, self-service kiosks, and contactless ordering.
• Enhancing customer convenience and satisfaction.

6. Growth of Cloud Kitchens and Vegan/Plant-Based Options

• Emergence of cloud kitchens as a popular business model.
• Rising demand for vegan and plant-based food options.

7. Sustainability and Eco-Friendly Practices

• Adoption of eco-friendly packaging and waste reduction by QSR brands.
• Growing emphasis on sustainable practices to meet consumer expectations.

8. Continued Investment in Innovation and Technology

• Ongoing investments in technology to enhance operations and customer service.
• Innovation driving new growth opportunities in the sector.

India Quick Service Restaurants Market Industry Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest India quick service restaurant market size. It includes forecasts for the period 2024-2032 and historical data from 2018-2023 for the following segments.

Breakup by Cuisine:

• Bakeries
• Burger
• Ice Cream
• Meat-based Cuisines
• Pizza
• Others

Breakup by Outlet:

• Chained Outlets
• Independent Outlets

Breakup by Location:

• Leisure
• Lodging
• Retail
• Standalone
• Travel

Breakup by Region:

• North India
• West and Central India
• South India
• East and Northeast India

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

Key highlights of the Report:

• Market Performance (2018-2023)
• Market Outlook (2024-2032)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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