Quick Ways to Speed Up Your WooCommerce Store

Written by Palash Ghosh  »  Updated on: December 09th, 2024

WooCommerce is one of the most important techniques when it comes to generating profits. This is done by speeding up the loading time, and thus improving the user experience. This is done by translating the results into better SEO and further sales for your business.

A fast website is one of the most important aspects for a successful business, as the attention of a customer is rather short. This way it is all the more important to ensure that the customers do not have to wait for a longer time.

Now, what if your website is slow and you need to speed things up a bit? This can be quite crucial, considering that there could be some major loss of business for your organization otherwise. This is where the concept of woocommerce comes to play. So what is Woocommerce? Let us take a look.

Optimizing the WooCommerce Website Performance

As the page loading time is one of the most important aspects when it comes to the WooCommerce websites. It was in the year 2010, that a new search ranking algorithm was introduced by Google as a new signal. This is a KPI which is a reflection of the speed by which a website responds to a web request. As of 2024, the Core Web Vitals ensure that the web continues to make the website all the more better.

This is a web signal which is a measurement of the manner in which the users interact with the web page. This in return affects the manner in which Google ranks the WooCommerce Website. Here this means that if the KPIs of your website is green then the website will feature on the first page of Google.

Tips on Speeding up a WooCommerce Store

Here are some techniques on how to get a high performance for a better performance score:

1. Selecting a Good Hosting Provider

Most times, WooCommerce is all about good content along with text, photos, images, videos, galleries and online payments. These are the features that require to be rendered rather quickly on the website within a secured environment. For this you need to check the

  • hosting uptime score
  • The server level caching
  • Multiple data centers for you to be able to select the location according to the target customer.
  • The Bandwidth and storage.
  • The SSL certificate
  • Easy staging of the website to test the latest products or features before you go live.
  • Auto-installation of Woocommerce inorder to get you started rather faster.
  • To check the kind of hosting that is provided.
  • To make sure that the hosting selected by you provides the HTTP/2.

2. The Use of HTTP/2

Did you know that HTTP/2 has the ability to increase the page speed of the website. This is done by allowing the browser to be able to process various requests with only a single connection at the same time. This helps by saving big on bandwidth, thus ensuring a quicker load time.

This is because previously your browser had to return back to the server and acquire every individual resource. However now it has the ability to pick up all the resources and also transfer them simultaneously.

3.To Use the Cache Plugin

Caching is a wonderful way to speed up the Woocommerce store. This is the single important thing that you require for an efficient eCommerce site to be able to run smoothly and fast all the way from the checkout page load time to the details of the product page.

Caching also helps enhance the performance by minimizing various time consuming tasks such as retrieving of the various stored information or generation of the latest copies of every visitor that has requested the content. Some of the best features to watch out for in a cache plugin are CSS and JS files optimisation, cache preloading, lazy loading for images and videos, optimizing your fonts and JavaScript loading.

4. To Select a Fast WooCommerce Theme

The WooCommerce Theme is perhaps one of the most important conversion rates that drives more revenue for the website. Some of the best WooCommerce can make or break the performance and success of a certain store. Some best known themes are:

  • Storefront
  • Botiga
  • Astra
  • Flatsome

5. To Reduce the JS Execution Time

Did you know that the longer your JavaScript takes to execute, slower will be the web page performance. Here, the JS execution time is considered by Google Lighthouse to measure the performance of the grade. Here, it will also warn you in case the Javascript takes much longer than two seconds, and if it goes beyond 3.5 s, then it is a major red flag. There are three main tips to consider if you wish to minimize the JS execution time:

  • Minify and compress your code.
  • Remove unused JS code.
  • Reduce network trips by caching your code.

6. The Optimisation of the Product Images

It has been recommended to take the product images rather seriously. This is because the images are an important aspect of building a successful e-commerce website. This is because you need to convince the visitors into purchasing your product. Here, you need to find the right balance between size and quality. While a 2 MB image might appear nice, however this will greatly affect your speed score.

Thus, it is advised to optimize the images of every product, especially those located in promotion banners and galleries. This also implies size reduction, converting them to a best format and compressing without affecting the overall quality of the image.

7. The CSS optimisation

CSS optimisation helps increase the speed of the Woocommerce website and there are two ways to do this:

  • The removal of the unused CSS
  • Optimisation of the delivery of the CSS

This way the WP rocket plugin ensures the removal of the unused CSS.

8. The Lazy Loading

The other best way to speed up Woocommerce is to activate lazy loading videos and images. This is an effective strategy that is used to recognise the non-blocking resources and load on those that are required.

CONCLUSION

These are some of the top Tips on How to speed up woocommerce. Do let us know what you think about this article and we would love to hear from you.



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