Blog: PNR Status
Guest Post GuidelinesAccepting guest posts on your site can be a fantastic way to produce high-quality content written by people outside your company. Likewise, producing guest posts for other sites can be an important part of your backlink strategy, along with another way to expand brand awareness. This guest post guidelines template will give you an example of how to accept guest posts while maintaining quality content standards.
I recommend that you only accept guest posts from qualified, vetted people with interesting points of view and experience related to your space. You don’t want any random piece of content on your site. You want content that will engage and educate readers while building trust and authority in your space.
Instead of keeping our process hidden, I wanted to share RevenueZen’s guest post guidelines. These are the guidelines we use for ourselves (and it’s similar to the guidelines we create for our clients when we manage their guest post program).
Likewise, if you think you’d make a fantastic contributor to our blog, contact us about submitting a guest post. If you have expertise and experience in the B2B marketing and sales world, we’d love to chat about collaborating.
Feel free to use our guidelines as a template for creating your own guest posting guidelines. For context, these guidelines are typically sent out after we’ve agreed on collaborating with someone on a guest post.
Guest Post Guidelines Template
Thanks for contributing to RevenueZen! We’re teaming up with some of the best minds in the world of marketing and sales to educate founders and revenue leaders on their growth strategy. By partnering together, we want to showcase your thought leadership while promoting your brand as a trusted resource in your space.
Being a fairly boutique agency, we get inbound leads all the time who aren’t quite the right fit for our services. When that happens, we prefer to refer these leads to trusted partners.
With that in mind, here are some guidelines and recommendations for each piece of content that you submit.