North America Tire Market Outlook and Growth Forecast | EMR

According to Expert Reports, the North America tire market attained a substantial volume of 399.87 million units in 2024. With the rise in vehicle production, aftermarket demand, and innovations in tire technologies, the market is expected to witness consistent growth. Projections indicate a Compound Annual Growth Rate (CAGR) of 2.60% from 2025 to 2034, reaching a market volume of 516.88 million units by 2034.

This impressive growth is driven by various factors such as the rising number of vehicles on the road, expanding logistics and e-commerce sectors, and increasing consumer awareness about tire safety and performance. The market encompasses various types of tires, including passenger vehicle tires, light and heavy commercial vehicle tires, and specialty tires for agricultural and industrial use.

Key Trends Driving the North America Tire Market

1. Rising Vehicle Ownership

The United States and Canada continue to see an increase in vehicle ownership due to expanding suburban areas and lack of widespread public transportation. This translates directly into higher demand for both OEM (Original Equipment Manufacturer) and replacement tires across the region.

2. Growth in Electric and Hybrid Vehicles

The increasing shift toward electric and hybrid vehicles is reshaping tire manufacturing, with companies focusing on developing low rolling resistance tires, sustainable materials, and improved tread patterns. This trend is expected to drive innovation and new product development in the North America tire market.

3. Expanding Logistics and E-Commerce

The boom in e-commerce has significantly contributed to increased freight movement, especially via light and heavy commercial vehicles. This has led to rising demand for durable, long-lasting, and fuel-efficient tires, especially in the replacement segment.

Segmentation of the North America Tire Market

The market can be segmented based on the following criteria:

Vehicle Type: Passenger Cars, Light Commercial Vehicles (LCVs), Heavy Commercial Vehicles (HCVs), Two-Wheelers, and Off-the-Road (OTR) Vehicles.

Design Type: Radial and Bias Tires.

End Use: OEM and Replacement.

Distribution Channel: Offline Retail Stores, Online Platforms, and Specialized Tire Dealers.

Among these, the replacement segment dominates the market due to the high average vehicle age and frequent tire replacements in the region.

Competitive Landscape and Key Players

The North America tire market is highly competitive, with several global and regional players investing in R&D, production expansion, and digital retail platforms. Leading companies include:

• Bridgestone Corporation
• Goodyear Tire & Rubber Company
• Michelin Group
• Continental AG
• Pirelli & C. S.p.A.
• Hankook Tire & Technology Co., Ltd.

These firms are continuously innovating in areas such as tire durability, sustainability, and smart tire technologies to stay ahead in the competitive landscape.

Challenges and Opportunities

Challenges:

• Volatile raw material prices such as rubber and petroleum-based products
• Stringent environmental and safety regulations
• Rising competition from low-cost Asian manufacturers

Opportunities:

• Growing preference for eco-friendly and fuel-efficient tires
• Increasing demand from fleet operators for high-performance tires
• Expansion of expert market research services supporting tire manufacturers with data-driven strategies

Market Forecast: 2025 to 2034

With strong economic fundamentals and rising automotive sales, the North America tire market is poised for consistent growth. Between 2025 and 2034, the market will benefit from:

• Continuous investments in smart and sustainable tire solutions
• Increased penetration of online tire sales channels
• Government incentives promoting energy-efficient and low-emission vehicles

The projected volume of 516.88 million units by 2034 reflects the growing importance of tires in ensuring vehicular safety, fuel efficiency, and overall driving performance.

FAQs 

1. What is the current size of the North America tire market?

The market reached 399.87 million units in 2024.

2. What is the expected growth rate of the tire market in North America?

The market is projected to grow at a CAGR of 2.60% from 2025 to 2034.

3. Which tire types are driving market growth?

Radial tires, replacement segment tires, and eco-friendly models are contributing significantly to the growth.

4. What trends are influencing the North America tire market?

Key trends include the growth of EVs, rising logistics needs, digital tire retailing, and sustainability initiatives.

5. Who are the major players in this market?

Key players include Bridgestone, Michelin, Goodyear, Continental, and Pirelli among others.

Request a Sample Report

To receive the full market report, please enter your company's email address in the link below and one of our analysts will contact you - Request a Sample

Contact Us

Expert Market Research (EMR)

30 North Gould Street, Sheridan, WY 82801

Phone: +1-415-325-5166

Please feel free to contact us with any questions or for more information about our reports and market research services. Our team is at your disposal.