Video Streaming Market Size, Share, Segmentation & Forecast Analysis Report 2025-2033

Written by Business News  »  Updated on: November 18th, 2024

IMARC Group, a leading market research company, has recently released a report titled “Video Streaming Market Report by Component (Solution, Services), Streaming Type (Live/Linear Video Streaming, Non-Linear Video Streaming), Revenue Model (Subscription, Transactional, Advertisement, Hybrid), End User (Personal, Commercial), and Region 2025-2033”. The study provides a detailed analysis of the industry, including the video streaming market share, growth, size and trends forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market.

The global video streaming market size reached USD 104.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 411.7 Billion by 2033, exhibiting a growth rate (CAGR) of 18.66% during 2025-2033.


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Factors Affecting the Growth of the Video Streaming Industry:

  • The Rise of Short-Form Video: In 2024, short-form video platforms like TikTok and Instagram Reels have surged in popularity. Their brief, engaging content has drawn many viewers. This trend now challenges traditional long-form video services. To stay relevant, these services are adding short-form content, often creating special sections or features. Additionally, many are investing in original short-form videos to attract and engage younger viewers.
  • The Rising Need for Personalized Content: In 2024, personalization is key for satisfaction and retention in video streaming. With many options, tailored recommendations become vital. Advanced algorithms use viewing history, preferences, and demographics to suggest content. This method keeps viewers engaged. Moreover, some platforms let users create playlists and watchlists, improving their experience.
  • The Impact of 5G Technology: In 2024, 5G technology transformed video streaming. It provided faster downloads and reduced delays. Now, users can smoothly stream high-quality video on mobile devices. This increase in mobile video use allows watching shows and movies anywhere, without buffering. Moreover, 5G has paved the way for new experiences, such as virtual and augmented reality content.

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Video Streaming Market Report Segmentation:

By Component:

  • Solution 
  • Services 

Solution (IPTV, OTT, Pay TV) and Services (Consulting, Managed Services, Training & Support) - Solution is the dominant segment.

By Streaming Type:

  • Live/Linear Video Streaming
  • Non-Linear Video Streaming

Live/Linear Video Streaming and Non-Linear Video Streaming - Live/Linear Video Streaming is the larger segment.

By Revenue Model:

  • Subscription
  • Transactional
  • Advertisement
  • Hybrid 

Subscription, Transactional, Advertisement, and Hybrid - Subscription is the primary revenue model.\


By End User:

  • Personal
  • Commercial

Personal and Commercial - Personal use dominates the market.

By Region:

  • North America
  • Asia-Pacific
  • Europe
  • Latin America
  • Middle East and Africa

North America, Asia Pacific, Europe, Latin America, Middle East & Africa - North America is the leading regional market.

Global Video Streaming Market Trends:

In 2024, the video streaming industry is changing rapidly. Consumers now prefer on-demand content, causing traditional TV to decline. This shift has led to many streaming services, each with unique movies, shows, and originals. To stand out, these platforms focus on quality content, exclusive deals, and innovative features. Meanwhile, smart TVs and connected devices have made access easier than ever.

Top Companies Operated in Video Streaming Industry:

  • Akamai Technologies Inc.
  • Amazon Inc.
  • Brightcove Inc.
  • Comcast Corporation
  • Google LLC (Alphabet Inc)
  • Hulu LLC (The Walt Disney Company)
  • Iflix (Tencent Holdings Ltd.)
  • International Business Machines Corporation
  • Kaltura Inc.
  • Microsoft Corporation
  • Netflix Inc.


Key Highlights of the Report:

  • Market Performance (2019-2024)
  • Market Outlook (2025-2033)
  • Market Trends
  • Market Drivers and Success Factors
  • Impact of COVID-19
  • Value Chain Analysis
  • Comprehensive mapping of the competitive landscape

If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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