How to Do YouTube Music Video Promotion Right?

Music is one of the most popular forms of entertainment in the world with billions of listeners from every corner. People from all over the world love to listen to music whether it is on their phone when they are stepping outside, or at their homes when they are just relaxing or doing chores. However, this huge demand makes the industry a little more competitive than the rest. YouTube is the biggest video streaming platform on the internet and video marketing is the new way to get yourself out there and stand out from the crowd. So when you take your music and combine it with video marketing you can reach audience pools wider than you have ever imagined. YouTube gives you the chance to grow your audience better than any other platform with its huge user base.

Here are the tricks that you can apply to make sure the YouTube music video promotion is working and you are getting the benefit out of it.

Step 1: Getting your channel verified

The first step into making the marketing fetch you results is getting your YouTube channel verified. Social media users are not naive, they know the channel has credibility when it is verified. So your priority should be getting a blue tick on your YouTube account. This not only gives you more credibility and distinguishes you from others on the platform, it will allow you to monetize your music videos. With a YouTube verification, you also gain more privacy settings, and the ability to livestream among other benefits. But for that, you need to start by claiming the YouTube artist channel.

Step 2: Make interesting thumbnails for your videos

On YouTube, thumbnails and titles make the first impression. Upon seeing the thumbnail, a user decides whether they would give your video a watch or not. So to attract YouTube users, make an eye-catching thumbnail for your music video along with a compelling title, captivating the users. The thumbnail image should be of clear quality and should reflect what the vibe of the video song is going to be. This accurate representation will get you more authentic viewers and subscribers to your channel.

Step 3: Maximizing the power of YouTube ads

YouTube, just like any other social media platform also runs advertisements and you can maximize the impact of it by promoting your music videos. This is one of the best ways to reach newer audience groups, but you need to be careful about advertising sparingly. At the same time, your YouTube advertisements should be creative and relevant otherwise you will not get the desired results.

Step 4: Collaborating with other artists

Collaboration is an important part of the game of being more popular and famous. Collaborating with other artists opens a window of opportunity for you to reach new audiences while improving your musical craft. So reach out to artists from your genre or any different one and create a record that you both are proud of and get access to your collaborator’s audience base.

Step 5: Promoting the channel on other social media platforms

If you want to be successful in your music career, at this point it has become very important to take social media seriously. No matter what you put out, no matter how brilliant the song is on its own, without its promotion on social media, it will not reach your target audience. The same rule applies to YouTube as well. You need to start promoting your channel and video links to your social media accounts. Show it off proudly to your followers and don’t be shy to ask them for a follow.

While applying this technique, you also need to connect to your fans more intimately so that they support your musical endeavors.