The Chrome UX Report: How to Use It to Improve Your Website UX

Written by Ann  »  Updated on: March 16th, 2024

The Chrome UX Report: How to Use It to Improve Your Website UX

Have you wondered what your website visitors experience? The Chrome UX Report, a sophisticated Google tool, gives unparalleled website UX insights. Real-time information on loading times, interaction, and visual stability can make or break a user's opinion of your site. Learn how to use the Chrome UX Report to identify hidden UX improvements that boost engagement and conversions. Whether you're a web developer or a curious business owner, this data-driven resource may improve your online presence.

What does CrUX mean?

A set of real user experiences that Chrome has tracked is called the Chrome UX Report (AKA "CrUX"). Google uploads snapshots of more than 4 million origins every month to BigQuery. These snapshots include data on web speed metrics such as First Contentful Paint (FCP), DOM Content Loaded (DCL), and First Input Delay (FID).

Another tool that works with CrUX is page speed Insights, which gives you quick access to both origin performance data and page-specific performance data and advice on how to make the page run faster.

How to get to your website's Chrome User Experience Report

There are three main ways that Google gives Chrome User Experience Report (CrUX) data:

The tool called Page Speed Insights

This is the quickest way to get to CrUX data, but it only shows a small part of the data Chrome gathers. Under "Field Data," the Page Speed Insights tool will show you CrUX data after you enter a URL.

Data from the Chrome user experience field in page speed tools for images

In some cases, Chrome might need more information about your site to give you a Chrome User Experience Report, whether it's new or not very big. That's when you'll see a message that says, "The Chrome User Experience Report does not have sufficient real-world speed data for this page."

Even though there isn't much data right now, that doesn't mean you'll never be able to use Chrome User Experience data. Just remember to check back occasionally; as your website gets more famous, you can get to the report.

The platform for Google Cloud

If you are more tech-savvy, you can use Google BigQuery on the Google Cloud platform to extract more information from the insights in CrUX data. However, because this method requires basic SQL knowledge, it will only make sense to some viewers.

Google provides step-by-step instructions for accessing the data and using it to create data visualizations that will help you understand it better.

Use the CrUX Dashboard in Data Studio

You can get more information from the CrUX display in Data Studio than from the Page Speed Insights tool, but you don't need to know as much about technology to use it as you do to use the Google Cloud platform.

There are good step-by-step directions on this page on how to set up your account and make a report.

The report will have several pages, each going into more depth about one or two metrics. The tool also lets you separate the data into groups based on specific criteria, like the devices people used to view it.

A Look at the Google Search Algorithm

The Google search algorithm has a clear basis, despite the myths that have been told about it over the years. It is based on the organization's promise to ensure that all users have a smooth and quick search experience. Google changes its search algorithm many times a year to better suit people's needs now and in the future. A long list of factors makes up Google's search algorithm, which is always changing.

Because of this, the SEO business has always focused on the most important things to consider. You can make a website that ranks as high as possible if you know where to put your goals. Some of these are, but are not limited to:

Important web facts.

• Better Content.

Depth, freshness, and accuracy, which are regularly published, are highlighted.

Follows the rules for YMYL and E-A-T.

• Optimization of the page (On-Page).

• Users' participation

• Getting domain power and building links.

• Keyword Strategy Use (Meta Title Tags).

• Being mobile-friendly.

• Intent to Query.

• Inside are links.

• You can search YouTube with Clip Markup and Seek Markup.

• Safety for HTTPS sites.

• Snippets that stand out.

A Full Look at Important Web Facts

Understanding how page and user experience affect the numbers that makeup CWV is very helpful. Knowing much about the Chrome UX Report is important if you want to get the most out of it for your business.

LCP

The largest contentful paint (LCP) measures how fast a page loads. The LCP metric checks how long it takes for the biggest piece of content (a movie, an image, a block of text, etc.) to load when someone goes to a URL. Google tells websites that 75% of their pages should load in less than 2.5 seconds to keep LCP.

FID

The first entry delay shows how interesting a page is. It's the time between what a user does and what the browser does in response.

When a link, button, or other clickable feature is used, the webpage immediately goes from static to interactive. Google tells websites to keep their FID so that 75% of page loads happen in less than 100 milliseconds.

CLS

The cumulative layout shift shows how much the plan has changed over time. There is no shifting; it starts at 0 and goes up to a positive number related to the total amount of shifting. In addition to buttons, images that move a text block and drop-down banner ads can also cause shifting.

Google says that pages should have a CLS score of 0.1 or less. If you boil it down to a single basic rule, speed wins.

How a website works is very important to the user experience, so it is carefully checked and measured. The SI (Speed Index) number is based on how fast the visual information on a page is shown. The speed and quality of information or material delivered in a short period of time can have an impact on users. SI scores are given to pages that load the most content quickly. This makes the user experience better.

How people see things and the unique bond between LCP and CLS

No one who has ever used a website likes waiting for it to load fully. For people who have used the internet for a long time, the most painful memories are of the terrible dial-up age. 5G wireless internet and cell networks are being slowly put in place. Because of this, lightning-fast speed affects many parts of modern life; people expect speed. Bad things happen when someone visits your website and has to wait a long time for it to load.

It changes their perception of your company and often turns them off completely. The process of loading information had a big effect on how Google defined how well a page worked. LCP is very easy, even though it sounds complicated. The main question it asks is: How fast does the most important part of a web page load? This content can have text, pictures, image tags, video thumbnails, background images made with CSS, and image tags.

LCP explains how important it is for consumers to think about products. At what point does a website become more useful to a visitor? When does the most noticeable and important part show up? When someone clicks on a link to open a website, getting to the main content can take forever. Google says a page's information should load in 2.5 seconds or less because the first interaction is important and urgent.

Users can see and interact with a page faster when focusing on it, lowering LCP. The fact that it is one of the Core Web Vitals shows that it is an important part of a great user experience. Then what? The promise of that spotless LCP is broken if the website that loads is a pain for the reader. This makes the user experience of CLS measures clear.

Like with LCP, how users feel about CLS is very important to its usefulness. The CLS scale measures how much a page rapidly moves throughout its life. It also measures how stable a page is thought to be visually.

The main topics discussed here are the size and scope of unexpected changes that visitors experience. Visitors should expect a smooth experience on a website, no matter how long they stay. There shouldn't be any sudden changes. The results should be the same when you read something, whether it's a short piece of news or a long study.

Both services are essential and should be given a fair review. To ensure this, Google came up with a unique way to show big changes to the look. Many things went into making this system work, like session windows, session breaks, and layout shift amounts. Google's constant work has led to a measurement that sheds much-needed light on an important part of the visitor experience.

Image optimization is a key part of both LCP and CLS methods.

The work on optimizing LCP and CLS shows how important it is to understand and use picture optimization. A recurring pattern appears when you look at how to improve results for either measure. If website owners want to make a site with good core web vitals, they must be careful about how they do things. They have to control the details of the video and picture files carefully when they are added.

To do this, you must use the most up-to-date file formats and the best size and quality. Google's WebP is the most current and best image format for web photos. It offers the best lossless and lossy compression. Both manual pre-upload converters and WebP picture compression plugins are mostly free and easy to use.

Conclusion

The Chrome UX Report helps you improve your website's user experience by revealing how they use it. Real user data and performance indicators can help you increase your site's user engagement. Effective usage of this technology can boost customer satisfaction, conversion rates, and search engine rankings. Including the Chrome UX Report in your website optimization approach can help you stay ahead of the competition. Start using this powerful tool immediately to improve your website's UX and get results.



Ann
Technical content writer

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