U.S. Plant Based Meat Market Estimated to Exceed USD 18.9 Billion By 2033: IMARC Group

United States Plant Based Meat Market Overview

Market Size in 2024: USD 3.4 Billion

Market Forecast in 2033: USD 18.9 Billion

Market Growth Rate: 21.2% (2025-2033)

According to the latest report by IMARC Group, the United States plant-based meat market size reached USD 3.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 18.9 Billion by 2033, exhibiting a growth rate (CAGR) of 21.2% during 2025-2033. The market is experiencing robust growth, fueled by rising consumer demand for sustainable and health-conscious food alternatives. Innovative product developments and expanding distribution networks are driving market adoption. This shift aligns with evolving dietary preferences and environmental awareness.

United States Plant Based Meat Industry Trends and Drivers:

The United States plant-based meat market is experiencing robust growth, driven by shifting consumer preferences toward healthier, sustainable, and ethical food choices. Expanding awareness about the environmental impact of traditional meat production and rising concerns about health issues associated with excessive meat consumption are propelling the demand for plant-based alternatives. Furthermore, the growing popularity of flexitarian diets, where individuals reduce meat intake without eliminating it entirely, is contributing to the increasing adoption of plant-based meat products.

Major cities with a large and diverse consumer base are witnessing the highest demand, further driving industry expansion. Moreover, an increasing focus on animal welfare and ethical concerns is significantly influencing market growth. As more consumers seek alternatives to traditional meat to avoid the ethical issues associated with animal farming, plant-based options are gaining popularity as a cruelty-free, humane alternative for meat consumption.

Key trends in the United States plant-based meat market include product diversification and innovation. Manufacturers are increasingly introducing a broader range of plant-based meat options, such as plant-based burgers, sausages, chicken, and seafood, to cater to different tastes and preferences. This variety is helping attract a wider consumer demographic.

Other than this, plant-based meat companies are investing heavily in research and development (R&D) to create products that closely mimic the taste, texture, and appearance of traditional meat, further appealing to meat-eaters who are transitioning to plant-based diets. Moreover, the increasing focus on clean-label ingredients is a notable growth-inducing trend as consumers seek products that are free from artificial additives and preservatives. To meet this demand, numerous brands are prioritizing natural, whole-food ingredients in their formulations.

Additionally, government initiatives promoting sustainable food systems and addressing climate change are also influencing the industry. Policies supporting plant-based food innovations, including financial incentives and subsidies for producers, are augmenting market development. Furthermore, technological advancements in food processing and production are making plant-based meat products more affordable and accessible to a wider audience. The rise of plant-based options in mainstream supermarkets, fast food chains, and restaurants is further playing a vital role in expanding the industry.

Download sample copy of the Report: https://www.imarcgroup.com/united-states-plant-based-meat-market/requestsample

United States Plant Based Meat Industry Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

• Burger Patties
• Sausages
• Nuggets and Strips
• Ground Meat
• Meatballs
• Others

Breakup by Source:

• Soy
• Wheat
• Peas
• Others

Breakup by Meat Type:

• Chicken
• Beef
• Pork
• Others

Breakup by Distribution Channel:

• Restaurant and Catering Industry
• Supermarkets and Hypermarkets
• Convenience and Specialty Stores
• Online Retail

Breakup by Region:

• Northeast
• Midwest
• South
• West

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key highlights of the Report:

• Market Performance (2019-2024)
• Market Outlook (2025-2033)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

Ask analyst for your customized sample: https://www.imarcgroup.com/request?type=report&id=11011&flag=F

Browse more research report:

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

Contact Us:  

IMARC Group 

134 N 4th St. Brooklyn, NY 11249, USA 

Email: [email protected] 

Tel No:(D) +91 120 433 0800 

United States: +1-631-791-1145