Rich snippets are structured data that website owners can add to their HTML to provide additional information about their content to search engines. This additional information can be used by search engines to display more detailed and useful results for users.
Rich snippets are often used to display information about a product or recipe, such as the price, ratings, and ingredients. They can also be used to display information about an event, such as the date, time, and location.
By adding rich snippets to their website, a business can make their search results stand out and provide users with more relevant and useful information. This can help improve the visibility and click-through rate of their website in search results, leading to more traffic and potentially more sales.
There are a variety of tools and techniques available for creating and implementing rich snippets on a website.
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