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Written by Joey Moore » Updated on: August 21st, 2024
The latest report by IMARC Group, titled “Probiotics Market Report by Ingredient (Bacteria, Yeast), Distribution Channel (Supermarkets and Hypermarkets, Pharmacies/Drugstores, Specialty Stores, Online Stores, and Others), Application (Food and Beverages, Dietary Supplements, Animal Feed), Form (Dry, Liquid), and Region 2024-2032”, offers a comprehensive analysis of the industry, which comprises insights on the probiotics market share.
Probiotics Market Report-
The global probiotics market size reached US$ 63.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 114.4 Billion by 2032, exhibiting a growth rate (CAGR) of 6.6% during 2024-2032.
Factors Affecting the Growth of the Probiotics Industry:
Increasing Awareness Regarding Health:
One of the key drivers of the probiotics market is the rising consumer awareness about health and wellness. As individuals become more informed about the importance of maintaining a healthy gut microbiome, the demand for probiotics has surged. These beneficial microorganisms help with digestion, enhance the immune system, and promote overall well-being. Educational campaigns, scientific studies, and endorsements from health professionals have played a significant role in raising awareness. Moreover, the popularity of health and wellness trends, such as clean eating and natural remedies, has prompted consumers to incorporate probiotic-rich foods and supplements into their diets. This shift in consumer behavior is further reinforced by the abundant information available through digital media, enabling people to make educated decisions about their health.
Rising Incidence of Digestive Disorders:
The rising prevalence of digestive disorders, including irritable bowel syndrome (IBS), constipation, and gastroenteritis, is significantly driving the probiotics market. These conditions can greatly diminish quality of life, leading individuals to seek effective treatments. Probiotics have demonstrated their ability to alleviate symptoms by balancing gut microbiota, reducing inflammation, and enhancing gut barrier function. As the global incidence of digestive issues continues to grow, more individuals are turning to probiotics as a natural and preventive approach to manage their gastrointestinal health. Additionally, healthcare professionals are increasingly recommending probiotics as a complementary treatment, further promoting their adoption.
Expansion of Functional Food and Beverages Sector:
The growth of the functional foods and beverages sector is a significant driver of the probiotics market. Functional foods, which offer health benefits beyond basic nutrition, frequently include probiotics as a key ingredient. As consumers increasingly seek foods and drinks that promote health benefits like improved digestion and enhanced immunity, probiotics are being incorporated into a wide range of products. This includes probiotic-infused yogurts, dairy products, and beverages such as kombucha and kefir. The market is witnessing a surge in innovative offerings, driven by the busy lifestyles of modern consumers who prefer convenient yet nutritious options.
For an in-depth analysis, you can request a sample copy of the report: https://www.imarcgroup.com/probiotics-market/requestsample
Competitive Landscape:
The competitive landscape of the market has been studied in the report with detailed profiles of the key players operating in the market.
Probiotics Market Report Segmentation:
By Ingredient:
Bacteria hold the largest market share due to their ability to promote a healthy balance of microbiota, essential for digestion.
By Distribution Channel:
Supermarkets and hypermarkets represent the leading segment as they offer a broad variety of probiotic products from different brands.
By Application:
Food and beverages dominate the market as the incorporation of probiotics into food and beverage products offers a convenient way for consumers to take beneficial microorganisms.
By Form:
Liquid accounts for the largest market share as it offers a convenient format for probiotics.
Regional Insights:
Asia Pacific’s dominance in the probiotics market is attributed to rising awareness among the masses about the benefits of probiotics.
Global Probiotics Market Trends:
A major trend is the rising consumer awareness of the health benefits associated with probiotics, such as improved digestion, enhanced immunity, and overall gut health. This awareness is fueling demand for probiotic-infused foods and beverages, including yogurts, kefir, and kombucha, as well as dietary supplements. Another significant trend is the increasing adoption of probiotics in the healthcare sector. Probiotics are being integrated into medical treatments for conditions like irritable bowel syndrome (IBS) and other gastrointestinal disorders, further boosting market demand. Additionally, ongoing research and development are leading to the introduction of new and more effective probiotic strains, enhancing product efficacy and consumer trust.
Ask Analyst for Customization: https://www.imarcgroup.com/request?type=report&id=5483&flag=C
Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high-technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.
Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.
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