What is Organic Traffic & why it is important?

Organic traffic is the one which we get from searches over search engines like google. When we click on the link from searches, it is kept under the organic category. Whereas a direct opening website is just nonorganic traffic (which can be manipulated)
Organic traffic is important because
- increase the trust factor of google
- increases the trust of an audience
- authority of the blog is increased
- more business, as more real people looking
- more the searches and talk about a product, the more are chances of success and more business.
- high rankings in search

So, basically, organic traffic contributes to increasing trust, ranking, and getting more business